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Planning for Higher Education Journal

Published
September 14, 2020

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Untangling the History and Procedures of Strategic Planning

We Review a Century of Literature for Answers

By: Roy Mathew, Elsa Bonilla-Martin, Daniel Santana, and Erick Gonzalez

Almost since the time when the concept of strategic planning first appeared in the literature of higher education, its value has been questioned. Do strategic plans help institutions achieve excellence, or are they more likely to gather dust on a shelf? Perspectives are presented through a review of nearly 100 years of the history and theoretical basis for strategic plans.

From Volume 48 Number 4 | July–September 2020

Abstract: Is a strategic plan necessary for institutional success? In preparation for a new strategic plan at UTEP, we reviewed literature and found many publications that described the procedures of plan making and also case studies of how plans are produced. We also found substantial literature that questioned the value of strategic plans. These findings prompted us to think about the historical and theoretical basis for strategic plans: How did they emerge, what is their theoretical value, and is there a right way to do them? In our article we offer surprising answers to these questions based on a review of a century of theory and planning literature.

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Conference Recordings

Published
July 23, 2020

2020 Annual Conference | July 2020

Education, Opportunity, and Justice in a Post-COVID World

By: Earl Lewis, Director and Founder, U-M Center for Social Solutions, University of Michigan-Ann Arbor

No institution has escaped worrying about the wellbeing of staff, students, faculty and alumni; no school has gone untouched by the economic fallout of going online or staying in place; all anticipate new costs whether instruction is online or hybrid.
Abstract: Leaders across higher education have had to confront the collision of three pandemics—health, economic, and racial. No institution has escaped worrying about the wellbeing of staff, students, faculty and alumni; no school has gone untouched by the economic fallout of going online or staying in place; all anticipate new costs whether instruction is online or hybrid. Most know they have an obligation to address racism and inequality. Where does diversity, equity, and inclusion fit in this world? Should it fit?

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Conference Recordings

Published
July 22, 2020

2020 Annual Conference | July 2020

Reframing Strategic Planning Priorities Through Results-based Strategic Design

By: David Haney, President (retired), Centenary College | Jeremy Houska, Director of Educational Effectiveness, University of La Verne

In this session, you will learn how Results-Based Strategic Design (RBSD) can help you supplement, restart, or reframe planning processes at your institution.
Abstract: Strategic planning processes need to be more engaging, relevant, and effective—especially within the disruptive context of the COVID-19 pandemic. Results-Based Strategic Design (RBSD) is an alternative approach to strategic planning that combines design-thinking methods with a focus on outcomes. By shifting from 'planning' for an unknown future to 'designing' human experiences, RBSD emphasizes student experience rather than institutional preservation, concrete problem solving, early adoption over prioritizing consensus, and strategy as behavioral change. In this session, you will learn how RBSD can help you supplement, restart, or reframe planning processes at your institution.

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Conference Recordings

Published
July 20, 2020

2020 Annual Conference | July 2020

This recording is available to conference registrants and SCUP members only.

Keynote: The Empowered University

Shared Leadership for Academic Success and Crisis Management

By: Freeman Hrabowski, University of Maryland, Baltimore County | Rick Straka (Moderator), Minnesota State University-Mankato

Freeman A. Hrabowski III has led a transformation of UMBC (University of Maryland, Baltimore County) from a young, regional institution to an innovative research university. In our opening keynote, he discusses how—by taking a hard look in the mirror, understanding strengths and weaknesses, assessing opportunities and challenges, and engaging in difficult conversations—an empowered campus can innovate in course redesign, group-based and experiential learning, entrepreneurship and civic engagement, academic inclusion, and faculty diversity.
Abstract: Freeman A. Hrabowski III has led a transformation of UMBC (University of Maryland, Baltimore County) from a young, regional institution to an innovative research university. In our opening keynote, he discusses his new book, The Empowered University, which probes the ways in which an empowering culture and shared leadership enable a campus to tackle tough issues when times are good and manage challenges when crises emerge. He discusses how—by taking a hard look in the mirror, understanding strengths and weaknesses, assessing opportunities and challenges, and engaging in difficult conversations—an empowered campus can innovate in course redesign, group-based and experiential learning, entrepreneurship and civic engagement, academic inclusion, and faculty diversity.

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Webinar Recordings

Published
July 13, 2020

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Voices from the Field: Episode #20

Opportunity Amid Disruption

By: Loren Rullman, Vice Provost, Student Affairs and Dean of Students, Grand Valley State University

Hear how Grand Valley State University’s Loren Rullman frames the changes COVID-19 brings to student life, using the word “more”—more technology, more options, more outside-the-box thinking, and more action and cultural change—as we look ahead to the transformation of campuses for fall and beyond.
Abstract: While the pandemic pivot saw institutions racing to embrace new technologies on the fly, the lasting effects of COVID-19 have given rise to a new way of planning ahead and embracing the ability to see changing requirements as opportunities. Hear how Grand Valley’s Loren Rullman frames the changes to student life with the word “more”—more technology, more options, more outside-the-box thinking, and more action and cultural change—as we look ahead to the transformation of campuses for fall and beyond.

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Planning for Higher Education Journal

Published
June 15, 2020

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Is Higher Education Ready for Its Learners?

Impact Student Success Using the Three-Box Solution

By: Janel Bloch, Ryan D. Padgett, Shawn Rainey, Holly Riffe, Kimberly Scranage, Lois Schultz, and Gannon Tagher

With sweeping shifts in recruitment and retention of students throughout higher education, Northern Kentucky University committed to a pivot. Its new student framework emphasizes student support and academic delivery driven by strategic decisions and data rather than by impulsivity. Their Success by Design framework encouraged innovations that focused the university on meeting learners where they were.

From Volume 48 Number 3 | April–June 2020

Abstract: Northern Kentucky University (NKU) used an expedited and focused strategic planning process by applying Govindarajan’s (2016) Three-Box Solution to simultaneously manage the past, present, and future. A Core Team, supported by multiple resource teams consisting of representatives from all NKU constituencies, gathered input from nearly 2,000 stakeholders. The resulting Success by Design strategic framework concentrated solely on student success. This article describes the ongoing, iterative approach and offers recommendations for those seeking to develop widespread buy-in and unleash the innovative spirit needed to make their institutions more student-ready.

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Planning for Higher Education Journal

Published
May 18, 2020

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Telling the Untold Stories

George Mason University Frames the Conversation Around Its Institutional Namesake and His Legacy

By: Cathy Pinskey and Stephanie Wolfgang

Through historical study, outreach, and education, undergraduate students at George Mason University began research that developed into the Enslaved Children of George Mason Project. The goal was to broaden the university narrative, encourage discussion about American ideals of equality and freedom, and transform a complex historical legacy and memorial into an inclusive campus place for reflection and dialogue.

From Volume 48 Number 3 | April–June 2020

Abstract: This article discusses the processes and outcomes of recent efforts at George Mason University (GMU) to acknowledge and celebrate the lives of those individuals enslaved by the institution’s namesake. In an era of intense debate surrounding the legacies of historical figures in the United States, GMU seeks to set the example for one approach to dealing with the conversations: community-fostering dialogue. We discuss the use of sculptural elements to create a new monument that sits in discourse with an existing statue of George Mason IV, highlighting how undergraduate student research efforts can be leveraged to address topics of value to today’s campus communities.

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Planning for Higher Education Journal

Published
May 8, 2020

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Promoting Engagement in Strategic Planning

Southeast Community College Used FAST Goals to Capture Stakeholder Interest

By: Paul Illich and Shawna Herwick

Creating a positive, reflective, inclusive, and transparent institutional climate facilitated improved engagement in and ownership of strategic and departmental planning. The process of using FAST goals (frequently discussed, ambitious, specifically measured, and transparent) produced constructive outcomes.

From Volume 48 Number 3 | April–June 2020

Abstract: Southeast Community College (SCC) transformed its departmental planning by embedding a cultural goal within its strategic plan. The goal focused on creating a positive, reflective, inclusive, and transparent institutional climate—through the implementation of departmental FAST goals. That goal type refers to those that are frequently discussed, ambitious, specifically measured, and transparent, which represents an alternative to the commonly used SMART goal-setting approach. This article describes how a change of climate at SCC set the stage for the conversion to FAST goals—and improved engagement in and ownership of strategic and departmental planning.

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