Learning Resources

Example Plans

Published
February 2, 2022

Example Plan

Private Baccalaureate College (Wisconsin, United States)

This short-duration strategic framework describes goals and very specific action steps to guide the institution through the current, globally tumultuous era.

Planning Types: Strategic Planning
Tags: Attracting and Retaining Underrepresented Students, Diversity Equity and Inclusion (DEI), Enrollment Management, Goals, Racial Equity, Strategies and Tactics, Student Recruitment

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Partnerships Promote Inclusion

A university and a secondary school collaborate to decrease dropout rates and increase college enrollment

By: Vibhavari Jani, MA, and Tim Murrell, EdD

Intentional planning and a competency-based, personalized learning model empowers graduate students from the architecture discipline to assist secondary students in becoming knowledge seekers and design professionals.

From Volume 50 Number 2 | January–March 2022

Abstract: American industries, professional organizations, individual companies, and higher education institutions continue to struggle to attract employees from underrepresented populations. Future-forward thinking is required to ensure a multicultural workforce. The authors, a design educator at a predominantly white, Midwestern university, and a high school principal at a multicultural urban school district, developed an intentional collaboration—partnerships between secondary and postsecondary institutions—to bridge the gap. In this article, they share strategies they developed for recruiting and retaining underrepresented students through intentional planning and design of competency-based, personalized learning models.

Institutions Mentioned: Kansas State University
Planning Types: Academic Planning, Diversity, Equity, and Inclusion Planning
Tags: Active Learning, Attracting and Retaining Underrepresented Students, Collaborative Design, Design Thinking, Diversity Equity and Inclusion (DEI), Experiential Learning, External Collaboration / Partnerships, Fine and Performing Arts Education, K–12, Student Success, Teaching and Learning, Workforce Development

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Teetering on the Demographic Cliff, Part 2

Turning Away from the Challenge Is the Riskiest Strategy of All

By: Bryan C. Harvey, EdD

Higher education has faced major changes for some time—COVID-19 accelerated that volatility—and now we’re anticipating the demographic downslope in student enrollment. How and when should institutions mobilize for the difficult work of planning in the face of wrenching change?

From Volume 50 Number 1 | October–December 2021

Abstract: Part 1 of this series described a major contraction in the pool of college-going 18-year-olds that will reverse decades of growth and stability for higher education. Drawing on the path-breaking analysis of Carleton College economist Nathan Grawe, it outlined how widespread but variable the change will be, and discussed some of the effects—on enrollment, revenue, facilities, staffing, and more—for which colleges and universities should be preparing. This Part 2 explores these implications: How can we shape a planning context that supports success in the coming 10 or 20 years? What attitudes and skillsets will remain useful, and what may need to change?

Planning Types: Strategic Enrollment Management Planning
Tags: Cost of Higher Ed, COVID-19, Demographics, Enrollment Management, Funding, Resiliency, Shrinking Pool of Potential Students, Student Demographics, Trends External to Higher Ed, US

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Book Review: Broke

The Racial Consequences of Underfunding Public Universities

By: Karen Merritt, PhD

From Volume 50 Number 1 | October–December 2021

Abstract: by Laura T. Hamilton and Kelly Nielsen
The University of Chicago Press
294 pages
ISBN-13: 978-0-226-60540-1 (cloth)
ISBN-13:978-0-226-74745-3 (paper)
ISBN-13: 978-0-226-74759 (e-book)

Institutions Mentioned: University of California-Merced, University of California-Riverside
Planning Types: Strategic Enrollment Management Planning, Diversity, Equity, and Inclusion Planning
Tags: Attracting and Retaining Underrepresented Students, Diversity Equity and Inclusion (DEI), Enrollment Management, Funding, Governmental Policies and Regulations, Public Institution, Racial Equity, Underserved Students

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Conference Presentations

Published
October 26, 2021

2021 North Central Regional Conference | October 2021

This resource is available to conference registrants only.

Engaging Faculty and Industry to Increase Workforce Capacity

By: Jeffrey Mandyck, Cuningham Group Architecture, Inc. | Albert Ray, Hollis + Miller Architects | Jeffrey Ullmann, Metropolitan Community College-Kansas City

In this session, you'll learn how you can enhance awareness of untapped populations to meet industry goals, evaluate opportunities to improve growth outcomes, and grow industry sponsorship investment through academic and equipment planning at your institution.

Abstract: Higher education must be observant to remain relevant. Institutional leadership and faculty can help close the workforce capacity gap by making meaningful connections with prospective students, the workforce, and industry partners. Metropolitan Community College (MCC) is changing their pipeline to increase workforce capacity by engaging nontraditional students in addition to re-evaluating academic and physical availability on their campus. In this session, you'll learn how you can enhance awareness of untapped populations to meet industry goals, evaluate opportunities to improve growth outcomes, and grow industry sponsorship investment through academic and equipment planning at your institution.

Institutions Mentioned: Metropolitan Community College-Kansas City
Planning Types: Campus Planning, Strategic Enrollment Management Planning
Tags: Attracting and Retaining Underrepresented Students, Facilities Planning, Public-Private Partnerships (P3), SCUP 2021 North Central Regional Conference, Workforce Development

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Teetering on the Demographic Cliff, Part 1

Prepare Now for the Challenging Times Ahead

By: Bryan C. Harvey, EdD

A long-term decline in birth rates raises fundamental planning questions for higher education as the pool of 18-year-olds contracts after 2025. How can planners and leaders use the time we have to prepare for some of the most wrenching changes in a generation?

From Volume 49 Number 4 | July–September 2021

Abstract: A long-term decline in birth rates raises fundamental planning questions for higher education as the pool of 18-year-olds contracts after 2025. This Planning for Higher Education series explores how planners and leaders can use the time we have to prepare for some of the most wrenching changes in a generation. This article, Part 1, surveys the planning horizon as we emerge from COVID-19 and describes the challenges ahead. Part 2 considers specific planning strategies institutions can adopt to meet the challenge. Part 3 tackles perhaps the most daunting challenge: how to mobilize institutions to actually do what needs to be done, however inconvenient (or worse) that may be.

Planning Types: Strategic Enrollment Management Planning
Tags: Cost of Higher Ed, COVID-19, Demographics, Enrollment Management, Funding, Resiliency, Shrinking Pool of Potential Students, Student Demographics, Trends External to Higher Ed, US

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Good Academic Planning Is What Happens . . .

. . . When Opportunity Meets with Integration

By: David A. Jenks, PhD, and Brendan Bowen, MPA

The division of Academic Affairs at the University of West Georgia worked with SCUP to integrate academic planning with facilities, accreditation, budget, student affairs, and student success.

From Volume 49 Number 3 | April–June 2021

Abstract: The division of Academic Affairs at the University of West Georgia became involved with the Society for College and University Planning and integrated planning over four years ago. The result was slowly integrating academic planning with facilities, accreditation, budget, student affairs, and student success. Just as Thomas Edison was probably not thinking about integrated planning when he was quoted on planning, we had no idea how fruitful our efforts would become. We enhanced and assessed student scheduling, learning spaces, faculty support, and student success and support services in a meaningful way that resulted in positive and measurable outcomes for improving learning and reducing costs.

Institutions Mentioned: University of West Georgia
Planning Types: Campus Planning, Academic Planning
Tags: Active Learning Environments, Alignment, Facilities Planning, Faculty, Learning Environments, Space Management, Student Support Services

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The Art and Science of Supporting Adult Learners

Actionable Steps & Strategies

By: Scott Campbell (Co-Moderator), Council for Adult and Experiential Learning (CAEL) | Terry Brown (Co-Moderator), American Association of State Colleges & Universities | Barry Nickerson, Council for Adult and Experiential Learning (CAEL) | Darrin Theriault, Kennesaw State University | Erika de la Riva, City Colleges of Chicago

More than ever, nontraditional students and adult learners are making up more and more of the student body at colleges and universities across the country. Learn how to effectively stand out from other institutions who are making mistakes in 10 key areas with the adult learner population.

Abstract: This was a free webinar hosted by CAEL, AASCU, and SCUP.

Students over the age of 25 are the fastest-growing segment in higher education. From 2000 to 2012, the enrollment of students over the age of 25 increased by 35%, and between 2012 and 2019, the share of students over age 25 increased by another 23%.

Even though more adult learners and nontraditional students are enrolling in higher education, many institutional practices do not consider the unique needs of this population. The best adult learner strategies not only increase student satisfaction, they improve enrollment rates and adult degree attainment.

More than ever, nontraditional students and adult learners are making up more and more of the student body at colleges and universities across the country. Institutions can create equitable pathways that can help overcome disparities in adult learning, and better prepare themselves for adult students who have been disconnected from higher education.

Learn how to effectively stand out from other institutions who are making mistakes in 10 key areas with the adult learner population.

Institutions Mentioned: Kennesaw State University
Planning Types: Academic Planning, Student Affairs Planning
Tags: Attracting and Retaining Underrepresented Students, Diversity Equity and Inclusion (DEI), Student Demographics, Student Engagement, Student Retention, Student Success, Student Support Services

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Keep on Keepin’ on

Customized Retention Practices Helped Low Income and Single Mom Students to Persist

By: Andrew J. Smith, EdD, and Jennifer Vamvakas, EdD

A support program for low-income and/or single-mother students to improve their persistence and retention was revisited 15 years after it had been launched at Charter Oak State College. Did follow-up with the graduates show that the effort had aided the former participants in obtaining their college degree? Had the collaboration between the institution’s Academic Services, Enrollment Management, and Financial Aid departments—and the support they offered—help the students to persevere? Based on survey results, was the program still of value, and what improvements needed to be made?

From Volume 49 Number 2 | January–March 2021

Abstract: This article is based on follow-up survey research from a doctoral case study that highlighted effective retention practices for low-income and/or single mothers who were students within the Women in Transition (WIT) program at Charter Oak State College. The concept of retention in this instance is an enrollment management practice aimed at maintaining a student population while aiding the institution in sustaining organizational success. Emphasis is placed on the retention concepts of social and academic integration that enabled the specific population to persist and succeed.

Institutions Mentioned: Charter Oak State College
Planning Types: Academic Planning
Tags: Assessment / Analytics, Attracting and Retaining Underrepresented Students, Measuring the Plan, Original Research, Student Retention, Student Success, Student Support Services, Underserved Students

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Conference Recordings

Published
March 19, 2021

2021 North Atlantic Regional Conference | March 2021

After the Fall

Including Faculty in Retention Efforts Without Burnout

By: Marcia Schmidt Blaine, Plymouth State University

Come learn how you can plan and coordinate campus-wide retention efforts and promote faculty participation at your institution.

Abstract: Retention matters for practical (keeping the doors open), ethical (successfully educating students), and cultural reasons (improving campus climate, which in turn improves retention and persistence.) In this session, we'll focus on the effective and budget-conscious retention efforts for a northeastern regional public institution. While administrative staff played an essential role, educating and coordinating faculty made a key difference in the success of these efforts. Come learn how you can plan and coordinate campus-wide retention efforts and promote faculty participation at your institution.

Institutions Mentioned: Plymouth State University
Planning Types: Academic Planning
Tags: Faculty, SCUP 2021 North Atlantic Regional Conference, Student Retention, Student Success

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Planning Types

Challenges