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Planning for Higher Education Journal

Published
December 15, 2021

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Teetering on the Demographic Cliff, Part 2

Turning Away from the Challenge Is the Riskiest Strategy of All

Higher education has faced major changes for some time—COVID-19 accelerated that volatility—and now we’re anticipating the demographic downslope in student enrollment. How and when should institutions mobilize for the difficult work of planning in the face of wrenching change?

From Volume 50 Number 1 | October–December 2021

Abstract: Part 1 of this series described a major contraction in the pool of college-going 18-year-olds that will reverse decades of growth and stability for higher education. Drawing on the path-breaking analysis of Carleton College economist Nathan Grawe, it outlined how widespread but variable the change will be, and discussed some of the effects—on enrollment, revenue, facilities, staffing, and more—for which colleges and universities should be preparing. This Part 2 explores these implications: How can we shape a planning context that supports success in the coming 10 or 20 years? What attitudes and skillsets will remain useful, and what may need to change?

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Planning for Higher Education Journal

Published
September 17, 2021

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Teetering on the Demographic Cliff, Part 1

Prepare Now for the Challenging Times Ahead

A long-term decline in birth rates raises fundamental planning questions for higher education as the pool of 18-year-olds contracts after 2025. How can planners and leaders use the time we have to prepare for some of the most wrenching changes in a generation?

From Volume 49 Number 4 | July–September 2021

Abstract: A long-term decline in birth rates raises fundamental planning questions for higher education as the pool of 18-year-olds contracts after 2025. This Planning for Higher Education series explores how planners and leaders can use the time we have to prepare for some of the most wrenching changes in a generation. This article, Part 1, surveys the planning horizon as we emerge from COVID-19 and describes the challenges ahead. Part 2 considers specific planning strategies institutions can adopt to meet the challenge. Part 3 tackles perhaps the most daunting challenge: how to mobilize institutions to actually do what needs to be done, however inconvenient (or worse) that may be.

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Webinar Recordings

Published
April 27, 2021

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The Art and Science of Supporting Adult Learners

Actionable Steps & Strategies

More than ever, nontraditional students and adult learners are making up more and more of the student body at colleges and universities across the country. Learn how to effectively stand out from other institutions who are making mistakes in 10 key areas with the adult learner population.
Abstract: This was a free webinar hosted by CAEL, AASCU, and SCUP.

Students over the age of 25 are the fastest-growing segment in higher education. From 2000 to 2012, the enrollment of students over the age of 25 increased by 35%, and between 2012 and 2019, the share of students over age 25 increased by another 23%.

Even though more adult learners and nontraditional students are enrolling in higher education, many institutional practices do not consider the unique needs of this population. The best adult learner strategies not only increase student satisfaction, they improve enrollment rates and adult degree attainment.

More than ever, nontraditional students and adult learners are making up more and more of the student body at colleges and universities across the country. Institutions can create equitable pathways that can help overcome disparities in adult learning, and better prepare themselves for adult students who have been disconnected from higher education.

Learn how to effectively stand out from other institutions who are making mistakes in 10 key areas with the adult learner population.

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Planning for Higher Education Journal

Published
March 26, 2021

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Keep on Keepin’ on

Customized Retention Practices Helped Low Income and Single Mom Students to Persist

A support program for low-income and/or single-mother students to improve their persistence and retention was revisited 15 years after it had been launched at Charter Oak State College. Did follow-up with the graduates show that the effort had aided the former participants in obtaining their college degree? Had the collaboration between the institution’s Academic Services, Enrollment Management, and Financial Aid departments—and the support they offered—help the students to persevere? Based on survey results, was the program still of value, and what improvements needed to be made?

From Volume 49 Number 2 | January–March 2021

Abstract: This article is based on follow-up survey research from a doctoral case study that highlighted effective retention practices for low-income and/or single mothers who were students within the Women in Transition (WIT) program at Charter Oak State College. The concept of retention in this instance is an enrollment management practice aimed at maintaining a student population while aiding the institution in sustaining organizational success. Emphasis is placed on the retention concepts of social and academic integration that enabled the specific population to persist and succeed.

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Conference Recordings

Published
March 19, 2021

2021 North Atlantic Regional Conference | March 2021

After the Fall

Including Faculty in Retention Efforts Without Burnout

Come learn how you can plan and coordinate campus-wide retention efforts and promote faculty participation at your institution.
Abstract: Retention matters for practical (keeping the doors open), ethical (successfully educating students), and cultural reasons (improving campus climate, which in turn improves retention and persistence.) In this session, we'll focus on the effective and budget-conscious retention efforts for a northeastern regional public institution. While administrative staff played an essential role, educating and coordinating faculty made a key difference in the success of these efforts. Come learn how you can plan and coordinate campus-wide retention efforts and promote faculty participation at your institution.

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Planning for Higher Education Journal

Published
November 9, 2020

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Trends in Accreditation

How Will Accreditors Once Again Become Relevant for Higher Education?

Dr. Lynn Priddy answers questions posed by education writer Stephen G. Pelletier related to changes in accreditation and their effect on institutions and students.

From Volume 49 Number 1 | October–December 2020

Abstract: Having been on both the inside of regional accreditation and outside looking back on it, Lynn Priddy knows that accreditation has long tried to revolutionize itself, while at the same time increasingly becoming subject to federal regulatory burdens and expectations from the Department of Education. That has backed it into becoming a bureaucracy at the very time it needed to break out to focus on innovation, learning, and student success.

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Webinar Recordings

Published
June 26, 2020

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Voices from the Field: Episode #16

Helping Vulnerable Students Meet Basic Needs

From The Hope Center at Temple University, Paula Umaña discusses caring and communication: the need to identify your most vulnerable students, then ensure that available assistance is visible and easy for them to access.
Abstract: Students need more than hand sanitizing stations and plexiglass. They need their basic needs addressed. Many college students are part of a vulnerable population with a fragile hold on basic needs like housing, food, and transportation. Temple University’s Hope Center for College, Community, and Justice compiled an extensive set of resources for institutions to use to assist students in locating and applying for necessary aid.

In this episode, The Hope Center’s Paula Umaña discusses caring and communication: the need to identify your most vulnerable students, then ensure that available assistance is visible and easy for them to access..

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Planning for Higher Education Journal

Published
May 15, 2020

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Reduce Curriculum Costs While Increasing Student Enrollment

Optimizing Academic Balance Analyses Let Kentucky Institutions Stay Competitive

Results of the study supplied evidence needed to support tough institutional decisions. The 13 Kentucky colleges and universities that participated in the research now have critically important data to use in making choices about how they best serve their students, maximize scarce resources, and sustain financial stability.

From Volume 48 Number 3 | April–June 2020

Abstract: An Optimizing Academic Balance (OAB) analysis provides colleges and universities with effective tools to use in making strategic academic decisions needed to stay competitive in the context of institutional mission, program quality, market potential, cost, and revenue. The Association of Independent Kentucky Colleges and Universities recently completed a three-year statewide OAB project with the participation of 13 higher education institutions. The results supported the colleges and universities in making tough decisions.


A Follow-Up

An introduction to the Optimizing Academic Balance process and early results of the research were published in the 2015 Planning for Higher Education article, “Reshaping Your Curriculum to Grow the Bottom Line,”. The current article, with final research data, represents the study’s wrap-up report.

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Conference Presentations

Published
October 6, 2019

2019 Southern Regional Conference | October 2019

Inform Planning Through Regional Demographics and Labor Markets

In this session, we will share the Tennessee Board of Regents’ statewide demographic and labor market analysis, which examines demographic, enrollment, and job data to inform coordinated, statewide decision making for academic planning and facility expansions.
Abstract: Institutions can inform their academic and facilities planning by studying labor markets as well as demographic and enrollment trends. In this session, we will share the Tennessee Board of Regents’ statewide demographic and labor market analysis, which examines demographic, enrollment, and job data to inform coordinated, statewide decision making for academic planning and facility expansions. Come learn how Tennessee's methodology can aid your institution in coordinating academic offerings and facilities investments among campuses.

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Planning for Higher Education Journal

Published
October 1, 2019

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If Tuition Rises . . .

. . . Does Racial and Ethnic Minority Student Enrollment Plummet?

When the cost of American higher education goes up, access to economic opportunity, social mobility, and positive academic outcomes are, subsequently, restricted for students of color. Campus admissions and retention planning professionals are first witnesses to the inequality.

From Volume 48 Number 1 | October–December 2019

Abstract: This article explores the impact of tuition increases on student retention and higher education admission and retention planning for racial and ethnic minorities. Research shows that the racial and ethnic minority student population on campus is negatively affected by tuition increases. Literature is examined for potential impacts of tuition increases on a student’s decision of school choice. And although literature provides little in the way of recommendations for resolving the issues associated with tuition increases, this article offers some suggestions for student retention planning.

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