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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Conference Recordings

Published
July 22, 2025

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Keynote | Minority-Serving Institutions as Leaders and Partners in a Changing Landscape

By: Dr. Maenette Ah Nee-Benham, Chancellor, University of Hawaiʻi–West Oʻahu | Mario K. Castillo, JD, Chancellor, Lone Star College System | Dr. Donzell Lee, President, Tougaloo College | Dr. Chris Gilmer, President, Heritage University and Chair, SCUP Board of Directors (Moderator)

Underlining SCUP's mission-driven commitment to advancing social justice, this keynote panel of presidents and chancellors of minority-serving institutions (MSIs) brings decades of experience leading institutions that support historically underserved, yet high-achieving students.
Abstract: Underlining SCUP's mission-driven commitment to advancing social justice, this keynote panel of presidents and chancellors of minority-serving institutions (MSIs) brings decades of experience leading institutions that support historically underserved, yet high-achieving students. Often underfunded compared to peer institutions that are not MSIs, these institutions provide academically rigorous, yet culturally affirming educational experiences for their students and serve as educational and cultural hubs in communities across the United States. This panel will explore the continuing relevance of MSIs in the current sociopolitical climate and how these institutions can more fully collaborate with each other and with the larger higher education and business sectors.

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Planning for Higher Education Journal

Published
July 17, 2025

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Co-Locate and Consolidate to Create Connected Campuses

Grow in Place Rather Than Add More Space Where Students Will Succeed

By: Elliot Felix, MArch

You can share spaces, support services, staffing, and technology systems within your institution and with external partners. This reduces costs while improving outcomes such as retention, graduation, and career placement rates.

From Volume 53 Number 3 | April–June 2025

Abstract: Colleges and universities have a traditional way to meet new needs. When there is a new research initiative, degree program, or student support function, institutions add space. Despite good intentions, their siloed structures, poor strategic planning, and history of continuous expansion mean that institutions adapt by adding. The result: Campuses are overbuilt and underutilized. Instead of shared spaces and seamless, supportive experiences, we’re left with sprawling campuses and spiraling costs. With enrollments, research funding, and our climate all changing, it’s time for a new model and a new mantra: Grow in place rather than add more space.

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Conference Presentations,Conference Recordings

Published
June 16, 2025

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Reimagining the Student Experience and Stewarding Campus Resources

By: Cory Clippinger, Architect, DLR Group | Matthew Damschroder, Vice President for Student life and Dean of Students, Juniata College | Kaveri G. Singh, Higher Education Leader, Architecture, DLR Group | Lisa Keegan, Vice President for Student Enrollment, Engagement, and Success, Bucknell University

Institutions are seeking to improve student experience to support recruitment and retention on campus, but making big impactful moves can be daunting in the midst of overwhelming deferred maintenance needs.
Abstract: Institutions are seeking to improve student experience to support recruitment and retention on campus, but making big impactful moves can be daunting in the midst of overwhelming deferred maintenance needs. Solving for a renewed focus on student wellbeing and resource-strapped environments, we'll share two case studies of transforming the campus experience through strategic investment in capital-constrained environments. This session will outline a path for converting the threats of deferred maintenance numbers into an opportunity to enhance the student experience on campus by providing a tool kit to guide institutions through the planning process.

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Report

Published
May 23, 2025

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The Future of University Planning in 2040 (and Beyond)

I Used Foresight Analysis to Help SCUP Look Ahead, Adapt, and Innovate

By: Lisa Jasinski, PhD, President, Associated Colleges of the Midwest

This is a SCUP FellowResearch Project Final Report for the 2023–2024 program. This report explores how foresight analysis can be used to prepare and plan for uncertain futures in higher education.
Abstract: In this SCUP fellowship project, Lisa Jasinski applies strategic foresight methods to explore what university planning could look like in 2040—and how we can better prepare for it today.

Informed by environmental scanning, futures thinking, and stakeholder engagement with SCUP members and campus leaders, she developed four plausible scenarios grounded in current trends such as AI, climate change, political polarization, and declining public trust. These scenarios aren’t predictions; they are planning tools that help teams and organizations stress-test strategies, surface assumptions, and engage in meaningful future-focused conversations.

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Conference Presentations

Published
May 20, 2025

Reimagining the Student Experience and Stewarding Campus Resources

Abstract: Institutions are seeking to improve student experience to support recruitment and retention on campus, but making big impactful moves can be daunting in the midst of overwhelming deferred maintenance needs. Solving for a renewed focus on student wellbeing and resource-strapped environments, we'll share two case studies of transforming the campus experience through strategic investment in capital-constrained environments. This session will outline a path for converting the threats of deferred maintenance numbers into an opportunity to enhance the student experience on campus by providing a tool kit to guide institutions through the planning process.

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Conference Presentations

Published
April 3, 2025

Holistic Methods and Research for Creating Campus Environments of Belonging

Abstract: Students and campus staff face increasing isolation and mental health challenges. To plan and design meaningful spaces of belonging, we must ask the right questions, use specific observation methods, and apply relevant research. We'll share an update on the current state of mental health and wellbeing, institutional perspectives, challenges to student success, and methods for applying human-centered research in the creation of campus spaces for community and engagement. Join us for practical tools that will help you plan, program, and design learning environments that address today's pressing challenges with mental health and social connection.

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Conference Presentations

Published
April 3, 2025

Rooted Resilience: CSUMB Expands Student Offerings Through Regional Connections

Abstract: California State University, Monterey Bay (CSUMB) has modeled social, environmental, and economic resilience planning by forging creative partnerships, expanding student offerings, and cultivating multi-source funding. We'll demonstrate how CSUMB leverages local resources?Äîsuch as the Monterey Bay National Marine Sanctuary?Äîto offer world-class opportunities to students who wouldn't typically have access. Join us to gain actionable strategies for creating student-centered, locally-relevant learning environments that support the regional ecosystem, attract industry partnerships, drive local innovation, and boost academic and career outcomes.

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Planning for Higher Education Journal

Published
March 4, 2025

Collaborative Planning Deepens Town-Gown Relationships

Carlow University Develops a Best-Practice Framework with the City of Pittsburgh

By: Lisa Witzig, PhD, EdD, Michelle Figlar, EdD, and Joy Pugh, EdD

Implementing a four-quadrant assessment of purposeful communication, participatory engagement, collaborative planning, and shared resources produced actionable, impactful, and relevant improvement recommendations for the urban university.

From Volume 53 Number 2 | January–March 2025

Abstract: The president of Carlow University identified the university’s town-gown relationships as needing assessment as the institution embarked on a significant campus revitalization that required close coordination with the City of Pittsburgh. We developed a four-quadrant framework of best practices based on an extensive literature review. To assess town-gown interactions against the framework, we interviewed city and higher education leaders, reviewed the City of Pittsburgh’s and university documents, and analyzed the university’s social media presence. Our process generated specific, actionable recommendations that resulted in the university reorganizing senior leadership position descriptions and responsibilities, revamping its social media strategy, and aligning organizational efforts to increase its visibility.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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