Learning Resources

Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

Institutions Mentioned: Muskegon Community College
Planning Types: Strategic Planning
Tags: Communication, Community College, Engaging Stakeholders, Goals, Implementation

Member Price:
Free | Login

Member-only Resource

Join now to have access

Architecture + Education Raises Awareness and Supports Community Collaboration

By: Kailey Elhaddad, Senior Architect, Buffalo Public Schools | Luke Johnson, Design Leader, CannonDesign | Beth Tauke, Associate Professor, University at Buffalo | Cheri Weatherston, Architect, CannonDesign

Community collaboration hasn't always been a priority in design education.

Abstract: Community collaboration hasn't always been a priority in design education. This session will showcase a program that leverages the public school system as a learning environment for professionals and graduate students in architecture to identify socioeconomic opportunities. The Architecture + Education Program provides institutions opportunities to work actively with the communities they serve, and raises awareness of design careers among public school kids to increase and diversify its talent pipeline. This unique program involves multiple generations, including design professionals alongside public school and university students and instructors. Join us to discover opportunities for innovative community programs in your own backyard.

Planning Types: Campus Planning
Tags: Active Learning, Community Engagement, Facilities Design, Graduate Degree Program, Innovation, K–12, SCUP 2025 Spotlight Series | June, Workforce Development

Member Price:
Free | Login

Non-Member Price:
$50

Designing for Intentional Community: Dartmouth’s Housing Transformation

By: Ben Carlson, Principal, Goody Clancy | Lisa Ferreira, Principal, Student Life Practice Leader, Goody Clancy | Joanna Whitcomb, Director of Campus Planning, Dartmouth College

Planning processes must be versatile and nimble to accommodate changing priorities.

Abstract: Planning processes must be versatile and nimble to accommodate changing priorities. This session will show how a design team developed a flexible data visualization tool that allows Dartmouth University to play out scenarios as priorities change over time. As Dartmouth renews its plans, we'll provide a comprehensive look at how the team considered parity, distribution, and student wellness in a three-part planning effort. Discover how you can apply our data visualization tool to describe complex variables to stakeholders, as well as use scenario planning to align cost, student experience, and institutional goals over the course of your plan's realization.

Planning Types: Campus Planning
Tags: Facilities Assessment, Facilities Design, Facilities Planning, Scenario Planning, SCUP 2025 Spotlight Series | June, Student Housing

Member Price:
$35 | Login

Non-Member Price:
$50

The Future of University Planning in 2040 (and Beyond)

I Used Foresight Analysis to Help SCUP Look Ahead, Adapt, and Innovate

By: Lisa Jasinski, PhD, President, Associated Colleges of the Midwest

This is a SCUP FellowResearch Project Final Report for the 2023–2024 program. This report explores how foresight analysis can be used to prepare and plan for uncertain futures in higher education.

Abstract: In this SCUP fellowship project, Lisa Jasinski applies strategic foresight methods to explore what university planning could look like in 2040—and how we can better prepare for it today.

Informed by environmental scanning, futures thinking, and stakeholder engagement with SCUP members and campus leaders, she developed four plausible scenarios grounded in current trends such as AI, climate change, political polarization, and declining public trust. These scenarios aren’t predictions; they are planning tools that help teams and organizations stress-test strategies, surface assumptions, and engage in meaningful future-focused conversations.

Planning Types: Strategic Planning
Tags: Environmental Scanning, Original Research, Scenario Planning

Member Price:
Free

Non-Member Price:
Free

Conference Presentations

Published
April 8, 2025

Designing for Intentional Community: Dartmouth’s Housing Transformation

Abstract: Planning processes must be versatile and nimble to accommodate changing priorities. This session will show how a design team developed a flexible data visualization tool that allows Dartmouth University to play out scenarios as priorities change over time. As Dartmouth renews its plans, we'll provide a comprehensive look at how the team considered parity, distribution, and student wellness in a three-part planning effort. Discover how you can apply our data visualization tool to describe complex variables to stakeholders, as well as use scenario planning to align cost, student experience, and institutional goals over the course of your plan's realization.

Planning Types: Campus Planning
Tags: Facilities Assessment, Facilities Design, Facilities Planning, Scenario Planning, SCUP 2025 North Atlantic Regional Conference, Student Housing

Member Price:
$35 | Login

Non-Member Price:
$50

Conference Presentations

Published
April 7, 2025

Architecture + Education Raises Awareness and Supports Community Collaboration

Abstract: Community collaboration hasn't always been a priority in design education. This session will showcase a program that leverages the public school system as a learning environment for professionals and graduate students in architecture to identify socioeconomic opportunities. The Architecture + Education Program provides institutions opportunities to work actively with the communities they serve, and raises awareness of design careers among public school kids to increase and diversify its talent pipeline. This unique program involves multiple generations, including design professionals alongside public school and university students and instructors. Join us to discover opportunities for innovative community programs in your own backyard.

Planning Types: Campus Planning
Tags: Active Learning, Community Engagement, Facilities Design, Graduate Degree Program, Innovation, SCUP 2025 North Atlantic Regional Conference, Workforce Development

Member Price:
$35 | Login

Non-Member Price:
$50

Conference Presentations

Published
March 18, 2024

Exploring History of Place Through Inclusive Planning and Programming

By: Yvonne Choe, DIALOG | Stacy Christensen, University of Calgary

The growth of the University of Calgary’s Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees.

Abstract: The growth of the University of Calgary’s Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees. The process of engagement, programming, and design at Vet Med was critical for understanding the urgent needs of the profession and students while being mindful and respectful of the history of place and the indigenous community. This session show how connecting the history of place at a campus master planning and programming level fosters opportunities, success, health, and wellbeing for each student.