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Report

Published
May 23, 2025

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The Future of University Planning in 2040 (and Beyond)

I Used Foresight Analysis to Help SCUP Look Ahead, Adapt, and Innovate

By: Lisa Jasinski, PhD, President, Associated Colleges of the Midwest

This is a SCUP FellowResearch Project Final Report for the 2023–2024 program. This report explores how foresight analysis can be used to prepare and plan for uncertain futures in higher education.
Abstract: In this SCUP fellowship project, Lisa Jasinski applies strategic foresight methods to explore what university planning could look like in 2040—and how we can better prepare for it today.

Informed by environmental scanning, futures thinking, and stakeholder engagement with SCUP members and campus leaders, she developed four plausible scenarios grounded in current trends such as AI, climate change, political polarization, and declining public trust. These scenarios aren’t predictions; they are planning tools that help teams and organizations stress-test strategies, surface assumptions, and engage in meaningful future-focused conversations.

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Planning for Higher Education Journal

Published
March 4, 2025

Collaborative Planning Deepens Town-Gown Relationships

Carlow University Develops a Best-Practice Framework with the City of Pittsburgh

By: Lisa Witzig, PhD, EdD, Michelle Figlar, EdD, and Joy Pugh, EdD

Implementing a four-quadrant assessment of purposeful communication, participatory engagement, collaborative planning, and shared resources produced actionable, impactful, and relevant improvement recommendations for the urban university.

From Volume 53 Number 2 | January–March 2025

Abstract: The president of Carlow University identified the university’s town-gown relationships as needing assessment as the institution embarked on a significant campus revitalization that required close coordination with the City of Pittsburgh. We developed a four-quadrant framework of best practices based on an extensive literature review. To assess town-gown interactions against the framework, we interviewed city and higher education leaders, reviewed the City of Pittsburgh’s and university documents, and analyzed the university’s social media presence. Our process generated specific, actionable recommendations that resulted in the university reorganizing senior leadership position descriptions and responsibilities, revamping its social media strategy, and aligning organizational efforts to increase its visibility.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Integrated Campus Master Planning for Unprecedented Capital Improvements

By: Michael Hoff, Vice Provost

Universities are complex organizations that must align many different types of plans to maximize success.
Abstract: Universities are complex organizations that must align many different types of plans to maximize success. Integrated planning is vital to the master planning process because it requires support of all university constituencies. This session will describe how integrated planning and the development and implementation process of the East Tennessee State University (ETSU) master plan enabled ETSU to receive external support of more than $400 million for new and renovated capital projects over the past decade. We'll share how to plan across units, gain constituency support, take steps for project proposals that gain state support through competitive approval processes, and ensure the master plan is the foundation for university growth.

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Conference Presentations

Published
July 23, 2024

Keep Focus: Improve Outcomes and Engagement With a Communications Calendar

By: Tina Dee, Director of Strategic Initiatives

Focusing on a specific goal each month increases strategic plan success.
Abstract: Focusing on a specific goal each month increases strategic plan success. Tactical discussions among stakeholders enhance ownership, identify more effective strategies, and ensure adaptations to the strategic plan as needed to meet evolving needs. This session will illustrate how aligning strategic goals with a monthly 'goal in focus' communications calendar can improve goal attainment by prioritizing focus, engagement, and ownership. Join us to find out how you can use a monthly communications calendar to achieve better outcomes for your strategic plan.

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Conference Presentations

Published
July 23, 2024

The Architecture of Belonging: Informing Planning Through Social Research

By: Christopher Gluesing, Senior Director, Planning & Project Delivery | Loren Rullman, Principal & Director, Higher Education| Brian Schermer, Principal & Director, Design Research | Lora Strigens, VP Planning & Facilities

A sense of belonging is critical for student wellbeing, engagement, and academic success.
Abstract: A sense of belonging is critical for student wellbeing, engagement, and academic success. Social research at Marquette University illuminates how students from different identity groups perceive campus places and informs campus planning priorities. Guided by social research and inclusive placemaking, this session highlights strategies, frameworks, and implications for fostering belonging in diverse campus environments. We'll explore participatory mapping and other tactics for assessing campus belonging from a physical place perspective as well as proposing research-informed changes for future policy, operational, and design interventions.

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Conference Presentations

Published
July 23, 2024

Leadership Lessons Learned: Assessing Strengths, Skills, and Knowledge

By: Barbara Gellman-Danley, Higher Learning Commission

Higher education leaders carry the responsibility of vision and building new strategic directions for colleges and universities.
Abstract: Higher education leaders carry the responsibility of vision and building new strategic directions for colleges and universities. This session will provide a deep look into one leader's decades of experience and share ways to become a strong, successful administrator at any level. Come learn the ways in which leadership is more than a title and discover how to assess your own skills and knowledge, as well as the best ways to position those findings for current and future roles.

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Conference Presentations

Published
July 23, 2024

Relationship Building: Strategies for Inclusive, Student-Centered Design

By: Christopher Gluesing, Senior Director, Planning & Project Delivery | Kathleen Kugi-Tom, Senior Project Manager | Katherine Nichols, Principal | James Pfeiffer, Principal

The Dr. EJ and Margaret O'Brien Hall at Marquette University showcases the ways in which relationship building between people, disciplines, space types, and contexts advances design to achieve human-purposed, inclusive outcomes for the department and campus.
Abstract: The Dr. EJ and Margaret O'Brien Hall at Marquette University showcases the ways in which relationship building between people, disciplines, space types, and contexts advances design to achieve human-purposed, inclusive outcomes for the department and campus. In this session, we'll discuss the new convening, inclusive, student-focused hub for business and innovation leadership and demonstrate how it exemplifies the core tenets of relationship building in navigating campus engagement, design process, and future success. Join us to learn useful strategies around relationship building within your campus communities, collaborative design processes for hybrid learning, intersecting purpose-built and loose-fit design, and post-pandemic student wellbeing.

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