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Planning for Higher Education Journal

Published
August 18, 2025

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Strategic Alignment for Degree Completion

Leverage an Integrated Planning Approach to Improve Credit Momentum and Student Success

By coordinating cross-functional teams, employing real-time data, and strengthening communication systems, a university bolstered student retention and completion without requiring new funding or staff.

From Volume 53 Number 4 | July–September 2025

Abstract: This article presents how a small, resource-constrained university leveraged integrated institutional planning to launch a 30-credit completion strategy that significantly improved student momentum, graduation rates, and institutional planning culture. By coordinating cross-functional teams, employing real-time data, and strengthening communication systems, the university built a scalable and sustainable framework that bolstered student retention and completion without requiring new funding or staff. This case offers a roadmap for similarly situated institutions aiming to align credit accumulation initiatives with broader strategic goals to drive measurable student success outcomes.

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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations

Published
April 3, 2025

Rooted Resilience: CSUMB Expands Student Offerings Through Regional Connections

Abstract: California State University, Monterey Bay (CSUMB) has modeled social, environmental, and economic resilience planning by forging creative partnerships, expanding student offerings, and cultivating multi-source funding. We'll demonstrate how CSUMB leverages local resources?Äîsuch as the Monterey Bay National Marine Sanctuary?Äîto offer world-class opportunities to students who wouldn't typically have access. Join us to gain actionable strategies for creating student-centered, locally-relevant learning environments that support the regional ecosystem, attract industry partnerships, drive local innovation, and boost academic and career outcomes.

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Conference Presentations

Published
March 5, 2024

Immersive Educational Facilities Design: Manufacturing Innovation and Connection

As trade schools gain national recognition for their affordability and career-centric focus, Raleigh’s Wake Technical Community College (WTCC) has set a new standard for strategic facilities design by capitalizing on community, industry, and government partnerships.
Abstract: As trade schools gain national recognition for their affordability and career-centric focus, Raleigh’s Wake Technical Community College (WTCC) has set a new standard for strategic facilities design by capitalizing on community, industry, and government partnerships. This session will show how WTCC is producing the next generation of innovative automotive repair technicians and leaders through an immersive program that aligns industry partnerships, high-tech education, employment opportunities, and local economic development goals. Discover how WTCC’s new automotive laboratory consolidates diverse programs into one building with agile, collaborative spaces, preparing students for emerging technologies in rapidly changing industries.

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Blog Post

Published
October 5, 2023

Listen Up Leaders

Two-Way Communication Is Important in Establishing Trust

To gain additional insight into strategies for establishing trust between stakeholders and their leaders, we turned to Sonia Alvarez-Robinson, associate vice president for strategy and organizational effectiveness, Georgia Institute of Technology.

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Blog Post

Published
August 9, 2023

6 Integrated Planning Strategies and Tips We Learned at SCUP 2023

Every year at SCUP’s annual conference, over 1,000 of higher education’s leaders and innovators gather to share how they are advancing integrated planning at their college or university. Out of the wealth of tools, strategies, and tips shared at SCUP 2023, which took place earlier this month in Cleveland, here are six that stood out.

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Planning for Higher Education Journal

Published
June 29, 2023

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What Is Your Crisis ‘What If’?

Create a Sustainable Approach to Emergency Response Planning

The Medical College of Wisconsin planned strategically, engaged executive leadership, and operationalized an Administrative Response Team to navigate critical incidents impacting the university.

From Volume 51 Number 3 | April–June 2023

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Report

Published
October 26, 2022

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Smart Building, Smart Campus

This is a SCUP Fellow Research Project Final Report for the 2019–2020 program. This report explores the hypothesis that user-centered design would better address STEM student needs and could increase the likelihood of a broader adoption of remote labs.
Abstract: “Will innovative environments like a smart building expand STEM education and reach more underrepresented groups? If technology can support remote work, then why haven’t the previous proofs of concept become fully adopted?” The author pursued these questions through her SCUP Fellows research, exploring the hypothesis that user-centered design would better address STEM student needs and could increase the likelihood of a broader adoption of remote labs. Although the COVID-19 pandemic required a hard pivot in her research plan, she was able to leverage the world's new focus on remote activities and work with students to design a prototype mobile application for a digital, interactive twin of a STEM building on campus.

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Example Plans

Published
September 6, 2022

Strategic Plan, Strategic Planning Website

Public Doctoral/Research University (North Carolina, United States)

The university’s detailed strategic plan, which includes goals focused on student success, diversity and equity, and increasing its presence as a research center.

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