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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Conference Presentations

Published
October 23, 2024

Using the Student Success Trifecta to Boost Enrollment and Retention

By: Catherine Campbell, Dean, School of Behavioral and Social Sciences, Saint Edward's University | DOROTHY Harpool, Executive Director of Engagement and Prominence, Wichita State University | Janette Scott, Senior Associate, Gensler | Christopher Shook, Professor and Dean, University of Alabama at Birmingham

As higher education faces the demographic cliff, institutions must find ways to boost enrollment, improve retention, and promote student success with a focus on first-generation students, DEI, and students with learning differences.
Abstract: As higher education faces the demographic cliff, institutions must find ways to boost enrollment, improve retention, and promote student success with a focus on first-generation students, DEI, and students with learning differences. This session will define the student success trifecta: boosting student learning in their field of study; encouraging the development of strong interpersonal relationships; and embracing the life skills that come with the college experience. We'll combine research with unique, firsthand experience to demonstrate how promoting engagement and designing for a sense of belonging for students on campus looks different for each individual student, institution, and field of study.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Planning for Higher Education Journal

Published
August 8, 2024

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From Awareness to Acceptance to Action

Build a Neuroinclusive Campus Community

By: Hilary Meyer, MBA, MLIS

Through its strategic plan, Triton College built support for and overcame barriers to institution-wide neurodiversity efforts.

From Volume 52 Number 4 | July–September 2024

Abstract: Triton College’s strategic plan focuses on short- and mid-term institution-wide neurodiversity efforts to create a neuroinclusive campus culture. Key aspects of success include a multi-year administrative commitment; connecting the work to the open-access mission; including committee members from across the college; and focusing on programming, space, and partnerships. Triton College built support and overcame barriers by amplifying advocates and identifying champions, tying the work to campus-wide initiatives, ensuring strategic and operational leadership, securing seed funding, including stakeholders, starting small, reducing risk, allowing for development time, defining the work, building on wins, and adhering to an open-access mission.

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Conference Presentations

Published
July 23, 2024

A Multi-institutional Collaboration to Meet Healthcare Industry Workforce Needs

By: Joel Frater, Vice President of Student Affairs

Community colleges are seeing a decline in enrollment while the healthcare sector is experiencing a chronic workforce shortage.
Abstract: Community colleges are seeing a decline in enrollment while the healthcare sector is experiencing a chronic workforce shortage. These phenomena require us to examine current and future industry needs to inform the development of a sustainable model. This session will highlight a multi-institutional collaboration, informed by Labor Market Intelligence (LMI), that aligns with strategic priorities and seeks to mitigate a critical regional workforce shortage while positioning for long-term sustainability. Come learn strategies for developing consortium agreements among diverse institutions and how to use LMI to inform sustainable collaborative models to address workforce needs and boost enrollment.

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Conference Presentations

Published
July 23, 2024

Good, Better, Best: A Collaborative Approach for High-impact Program Proposals

By: Michael Rothlisberger, Assistant Vice Chancellor for Academic Strategy and Analytics

The University System of Georgia's (USG) academic program proposal process aims to align program development with system-wide strategic goals while increasing graduate employability to meet workforce demands.
Abstract: The University System of Georgia's (USG) academic program proposal process aims to align program development with system-wide strategic goals while increasing graduate employability to meet workforce demands. This session will illustrate how USG's well-oiled standardized system prioritizes interdepartmental collaboration and iteration, drawing on diverse perspectives to create new degree programs across 26 universities. Come learn about how our "Good, Better, Best" approach uses a detailed application and budget template to generate high-impact programs that prepare students to enter an ever-evolving workforce.

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