Learning Resources

Blog Post

Published
August 4, 2025

The Campus Planner in a Time of Turmoil

Your Role Is as Adviser, Not the Ultimate Decision-Maker

By: Frederick W. Mayer, Campus Planner Emeritus, University of Michigan

A founding member of SCUP shares some of his experiences and thoughts on how to deal with the challenges and turmoil facing higher education.

Institutions Mentioned: University of Michigan-Ann Arbor
Tags: Governmental Policies and Regulations, Higher Ed in Society, Higher Ed Trends, Trends External to Higher Ed

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

Institutions Mentioned: Muskegon Community College
Planning Types: Strategic Planning
Tags: Communication, Community College, Engaging Stakeholders, Goals, Implementation

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Blog Post

Published
January 15, 2025

We’re All in Labor

A Different Perspective on Higher Education Institutions Working with Unions

By: Apryl Motley, CAE, SASM

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Conference Presentations

Published
July 23, 2024

Campus Master Planning as a Catalyst for Broader Economic Development

By: Suzanne Klein, Principal, Associate Vice President | Mark McCormick, President

In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI).

Abstract: In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI). We'll share how Middlesex went beyond enrollment metrics and traditional master planning strategies with an innovative plan that involves the county and community in supporting a variety of campus and regional initiatives. Come learn how you can apply innovative approaches at your institution to transform long-term academic and master planning while leading cultural changes?internally and externally?and prepare your campus for a post-pandemic world.

Planning Types: Campus Planning
Tags: Attracting and Retaining Underrepresented Students, Economic Development, Master Plan, SCUP 2024 Annual Conference, Workforce Development

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Democratizing Data to Close Equity Gaps

Engage Teams to Dismantle Systemic Barriers That Impede Student Success

By: Neva Lozada, EdD, Carlos Rodriguez, EdD, Michael Salvatore, PhD, and Joseph Youngblood, II, JD, PhD

Kean University strategically reframed and visualized student data, merged planning processes, and harnessed analytics to dismantle impediments to bridging equity gaps in higher education.

From Volume 52 Number 3 | April–June 2024

Abstract: Through the inception of the Division of Strategic Analytics and Data Illumination (SADI), Kean University has cultivated a capacity for data literacy and analytics, empowering its community to employ data for evidence-based decision-making to overcome barriers to student success.
Employing optimal practices in integrated planning, SADI unified disparate offices into one cohesive data team to strategically reframe and visualize student data, identifying specific needs for continual improvement. This article underscores SADI’s initiatives in democratizing data, merging planning processes, and harnessing analytics to dismantle impediments to student success, particularly in bridging equity gaps in higher education.

Institutions Mentioned: Kean University
Planning Types: Diversity, Equity, and Inclusion Planning, Institutional Effectiveness Planning
Tags: Alignment, Assessment / Analytics, Attracting and Retaining Underrepresented Students, Dashboards, Data, Diversity Equity and Inclusion (DEI), Engaging Stakeholders, Organizational Change, Racial Equity, Student Retention, Student Success, Underserved Students

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Conference Presentations

Published
March 5, 2024

Launching the Duquesne College of Osteopathic Medicine From the Ground Up

By: Rodney Dobish, Duquesne University | Neil Martin, The S/L/A/M Collaborative | Karen Parzych, The S/L/A/M Collaborative

Establishing a new college within a university requires coordination with the accrediting body, other university disciplines, the city, donors, and neighboring landowners. We’ll outline and discuss how we navigated the process, challenges, and opportunities related to Duquesne University’s new College of Osteopathic Medicine, including the collaboration with the City of Pittsburgh’s Forbes Avenue Improvement Initiative.

Abstract: Establishing a new college within a university requires coordination with the accrediting body, other university disciplines, the city, donors, and neighboring landowners. We’ll outline and discuss how we navigated the process, challenges, and opportunities related to Duquesne University’s new College of Osteopathic Medicine, including the collaboration with the City of Pittsburgh’s Forbes Avenue Improvement Initiative. Through practical, implementable approaches to growth-focused programming in a new urban facility, this session will offer lessons learned, priorities, and planning tools for flexibility and improvement.