Learning Resources

Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

Institutions Mentioned: Muskegon Community College
Planning Types: Strategic Planning
Tags: Communication, Community College, Engaging Stakeholders, Goals, Implementation

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Blog Post

Published
January 15, 2025

We’re All in Labor

A Different Perspective on Higher Education Institutions Working with Unions

By: Apryl Motley, CAE, SASM

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Conference Presentations

Published
July 23, 2024

Campus Master Planning as a Catalyst for Broader Economic Development

By: Suzanne Klein, Principal, Associate Vice President | Mark McCormick, President

In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI).

Abstract: In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI). We'll share how Middlesex went beyond enrollment metrics and traditional master planning strategies with an innovative plan that involves the county and community in supporting a variety of campus and regional initiatives. Come learn how you can apply innovative approaches at your institution to transform long-term academic and master planning while leading cultural changes?internally and externally?and prepare your campus for a post-pandemic world.

Planning Types: Campus Planning
Tags: Attracting and Retaining Underrepresented Students, Economic Development, Master Plan, SCUP 2024 Annual Conference, Workforce Development

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Conference Presentations

Published
July 23, 2024

Exploring History of Place Through Inclusive Planning and Programming

By: Yvonne Choe, Architect, Partner | John Souleles, Partner

The growth of the University of Calgary's Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees.

Abstract: The growth of the University of Calgary's Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees. The process of engagement, programming, and design at Vet Med was critical for understanding the urgent needs of the profession and students while being mindful and respectful of the history of place and the indigenous community. This session show how connecting the history of place at a campus master planning and programming level fosters opportunities, success, health, and wellbeing for each student.

Planning Types: Campus Planning
Tags: Diversity Equity and Inclusion (DEI), Facilities Planning, Health and Wellness, Medical / Allied Health Education, Medical / Allied Health Facility, SCUP 2024 Annual Conference

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Democratizing Data to Close Equity Gaps

Engage Teams to Dismantle Systemic Barriers That Impede Student Success

By: Neva Lozada, EdD, Carlos Rodriguez, EdD, Michael Salvatore, PhD, and Joseph Youngblood, II, JD, PhD

Kean University strategically reframed and visualized student data, merged planning processes, and harnessed analytics to dismantle impediments to bridging equity gaps in higher education.

From Volume 52 Number 3 | April–June 2024

Abstract: Through the inception of the Division of Strategic Analytics and Data Illumination (SADI), Kean University has cultivated a capacity for data literacy and analytics, empowering its community to employ data for evidence-based decision-making to overcome barriers to student success.
Employing optimal practices in integrated planning, SADI unified disparate offices into one cohesive data team to strategically reframe and visualize student data, identifying specific needs for continual improvement. This article underscores SADI’s initiatives in democratizing data, merging planning processes, and harnessing analytics to dismantle impediments to student success, particularly in bridging equity gaps in higher education.

Institutions Mentioned: Kean University
Planning Types: Diversity, Equity, and Inclusion Planning, Institutional Effectiveness Planning
Tags: Alignment, Assessment / Analytics, Attracting and Retaining Underrepresented Students, Dashboards, Data, Diversity Equity and Inclusion (DEI), Engaging Stakeholders, Organizational Change, Racial Equity, Student Retention, Student Success, Underserved Students

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Conference Presentations

Published
March 18, 2024

LCC’s Health Professions Building: Centering Vitality Through Community Benefit

By: Natasha Carroll, Fortis Construction, Inc. | Thomas Goodhew, Lane Community College | Kurt Haapala, Mahlum Architects | Grant Matthews, Lane Community College

Lane Community College’s (LCC) unique commitment to uphold principles articulated in their Community Benefits Agreement allowed for an innovative planning and design process that centered on the core needs of its most marginalized community members.

Abstract: Lane Community College’s (LCC) unique commitment to uphold principles articulated in their Community Benefits Agreement allowed for an innovative planning and design process that centered on the core needs of its most marginalized community members. We’ll detail how LCC’s active dedication to providing community benefit via bond dollars transformed its Health Professions Building into a vital campus centerpiece, enhancing safety, accessibility, and workforce and career training. This session will raise awareness around creating a community-centered process to discover design solutions that not only solve campus programmatic and functional issues but achieve design excellence.