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Your Higher Education Planning Library

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  • Tags: GoalsxEnrollment ManagementxDemographicsx

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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations

Published
July 22, 2024

Addressing the Demographic Cliff: Community College Perspectives

By: Abigail Dohanos, Dean for the School of Liberal Arts & Sciences | Woody Giles, Senior Associate | Yogesh Saoji, Planning and Urban Design Leader | John Wiggins, FMP, Associate Vice President of Facilities and Construction

Community colleges are facing enrollment declines and demographic shifts.
Abstract: Community colleges are facing enrollment declines and demographic shifts. To overcome these challenges, Cuyahoga Community College (Tri-C) and Community College of Philadelphia (CCP) are implementing innovative initiatives, partnerships, and projects that address declining enrollments and surplus space through integrated planning. In this session, we'll show how urban community colleges are working to attract and retain students while using spatial re-organization to deal with surplus space and leveraging vacant and aging facilities for student services and community spaces.

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$50

Example Plans

Published
January 5, 2024

Strategic Plan, Strategic Planning Website

Public Doctoral/Research University (Georgia, United States)

Strategic plan for the university, which is beginning its second decade after consolidation.

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Example Plans

Published
November 13, 2023

Example Plan

Private Doctoral/Research University (Maryland, United States)

The research university’s 2023 strategic plan.

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Example Plans

Published
June 30, 2023

Strategic Plan, Strategic Planning Website

Multiple Locations

Strategic plan for the university system developed by the state’s board of higher education.

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Webinar Recordings

Published
May 24, 2023

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Destination 2030

The Need for Transformation Architects

By: Edward Inch, PhD, Minnesota State University – Mankato | Lynn Akey, PhD, Minnesota State University – Mankato | Linda Baer, PhD, Strategic Initiatives and Minnesota State University – Mankato

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$35

Example Plans

Published
May 17, 2023

Bridge Plan

Public Associate’s College (Arizona, United States)

From April 2020, the institution’s president led faculty and staff in a rigorous planning and exploration process to ensure that the college remained accessible and thriving through the pandemic and beyond. This bridge plan document details the action steps resulting from that process.

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Example Plans

Published
April 20, 2023

Master Plan

Public Doctoral/Research University (Michigan, United States)

Campus master plan document for a STEM-focused institution, deeply aligned with its strategic plan.

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Blog Post

Published
March 17, 2023

Cultivating 55+ Communities on Campus

Higher Education and Senior Living

By: Apryl Motley, CAE, SASM

To gain insight into the potential opportunities and obstacles university-based retirement communities (UBRCs) present for higher education, we turned to Andrew Carle, adjunct faculty member, senior living administration for Georgetown University’s Master of Science Program in Aging & Health.

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