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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Conference Presentations

Published
March 5, 2024

Leveraging Performing Arts Programs to Enhance the Urban Condition

By: Stephen Brown-Fried, The New School | Jennifer Holmes, Pace University-New York | Ann Rolland, FXCollaborative | Austin Sakong, FXCollaborative

As the role of arts and culture in our cities evolves, institutions are responding by growing their performing arts programs to enhance connection and build community.
Abstract: As the role of arts and culture in our cities evolves, institutions are responding by growing their performing arts programs to enhance connection and build community. This session will explore how the planning, programming, and design of performing arts facilities at two institutions plays a vital role in reinvigorating and energizing the urban condition. Come learn how institutions can use the performing arts to enhance in-person eduction and advance arts and culture within an evolving technological paradigm.

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Planning for Higher Education Journal

Published
November 21, 2023

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Overcoming a $90M Budget Overage in Vanderbilt University’s Residential Colleges

A Multifaceted Team Worked Collaboratively to Stem Overruns

By: David Bailey, BA, AIA, LEED AP, and Walt Massey, BA

The University, architects, engineers, strategic planning consultants, and contractor teams worked hand in hand to peel back the onion to stem the overruns.

From Volume 52 Number 1 | October–December 2023

Abstract: When Vanderbilt University began seeing signs that cost escalation, scope additions, campus requirements, and authentic Collegiate Gothic architecture for their proposed new residence halls were all pressuring the budget, a multifaceted team worked collaboratively and arduously to stem the overruns.

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Planning for Higher Education Journal

Published
June 29, 2023

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What Is Your Crisis ‘What If’?

Create a Sustainable Approach to Emergency Response Planning

By: Jessica A. Luedtke, PhD, and Mary M. Reinke, MBA, MS

The Medical College of Wisconsin planned strategically, engaged executive leadership, and operationalized an Administrative Response Team to navigate critical incidents impacting the university.

From Volume 51 Number 3 | April–June 2023

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ebook

Published
July 21, 2022

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A Practical Guide to Strategic Planning in Higher Education

Second Edition, with New and Updated Content

By: Karen E. Hinton, PhD

A resource for anyone engaged in college or university strategic planning, and an excellent primer for planning committees. This second edition also contains new strategies for using an institution’s strategic plan during times of institutional upheaval, and additional techniques for jump-starting various parts of the planning process.
Abstract: A Practical Guide to Strategic Planning in Higher Education is a resource for anyone engaged in college or university strategic planning; it is also an excellent primer for planning committees. Using clear definitions, practical tips, and examples drawn from actual situations, this short book acts as a manual for both experienced planners and those who are new to the process. This second edition also contains new strategies for using an institution’s strategic plan during times of institutional upheaval, and additional techniques for jump-starting various parts of the planning process.

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Blog Post

Published
July 6, 2022

What Is a Bridge Plan?

(And Does Your Institution Need One?)

By: Sadie Wutka, Director of Content Strategy, SCUP

A bridge plan allows a college or university to continue to pursue defined strategic pathways during times of uncertainty or rapid, unpredictable change. It’s also a good solution for when faculty and staff are overwhelmed due to a highly volatile, uncertain, complex and ambiguous (VUCA) environment.

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Planning for Higher Education Journal

Published
April 6, 2022

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Teetering on the Demographic Cliff, Part 3

Different Conditions Require a Different Kind of Planning

By: Bryan C. Harvey, EdD

Higher education has faced major changes for some time—COVID-19 accelerated that volatility—and now we’re anticipating the demographic downslope in student enrollment. How and when should institutions mobilize for the difficult work of planning in the face of wrenching change?

From Volume 50 Number 2 | January–March 2022

Abstract: Part 1 of this series described a major contraction in the pool of college-going 18-year-olds that will reverse decades of growth and stability for higher education. Part 2 explored how we can shape a planning context that supports success in the coming 10 or 20 years. Part 3 suggests how our approach to planning must shift to prepare for abrupt change.

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Conference Recordings

Published
October 26, 2021

2021 North Central Regional Conference | October 2021

Raising the Bar for High-performance Buildings Amid Unplanned Campus Growth

By: Mark Holmes, Knox College | Lewis McNeel, Lake|Flato

Join us to hear the success story of Knox's unplanned expansion using an integrated, flexible, and collaborative process that yielded a high-efficiency, high-performance, and award-winning academic art building.
Abstract: Institutions must be increasingly nimble and respond gracefully to unexpected changes while still elevating aspirations for high-performance facilities. Knox College's new campus expansion demonstrates a useful roadmap for raising the bar for high-performance buildings amid rapid and unexpected growth to accommodate a new arts district. Join us to hear the success story of Knox's unplanned expansion using an integrated, flexible, and collaborative process that yielded a high-efficiency, high-performance, and award-winning academic art building.

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Conference Recordings

Published
July 13, 2021

2021 Annual Conference | July 2021

Strategic Plan Implementation in a VUCA Environment

By: Heather Murchison, Lakehead University

In this session, we'll share how Lakehead University developed a phased strategic approach to guide implementation of its strategic plan.
Abstract: Institutions are currently operating in a VUCA environment, requiring them to manage immediate pressures while still advancing long-term goals. In this session, we'll share how Lakehead University developed a phased strategic approach to guide implementation of its strategic plan. Come learn how a revised approach can serve as a foundation to support a community-informed strategic plan implementation in a VUCA world.

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Conference Recordings

Published
July 12, 2021

2021 Annual Conference | July 2021

Bringing it to the City

Career Boosts, Innovation, and Entrepreneurship

By: Ji Mi Choi, Knowledge Enterprise, Arizona State University | Christiana Moss, Studio Ma, Inc

Come learn how to develop strategic partnerships among university, developer, and consultant stakeholders at your institution as well as optimize site development for long-term improvements in recruitment, retention, and revenue.
Abstract: Applying interdisciplinary planning to cultivate entrepreneurship research and innovation can boost student retention and drive revenue; it can also help students in art and design fields find lasting career success. Arizona State University has developed processes to bolster entrepreneurship and innovation while revitalizing downtown Phoenix's cultural scene, resulting in a mutually beneficial town and gown development of collaboration hubs. Come learn how to develop strategic partnerships among university, developer, and consultant stakeholders at your institution as well as optimize site development for long-term improvements in recruitment, retention, and revenue.

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