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Planning for Higher Education Journal

Published
August 18, 2025

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Strategic Alignment for Degree Completion

Leverage an Integrated Planning Approach to Improve Credit Momentum and Student Success

By coordinating cross-functional teams, employing real-time data, and strengthening communication systems, a university bolstered student retention and completion without requiring new funding or staff.

From Volume 53 Number 4 | July–September 2025

Abstract: This article presents how a small, resource-constrained university leveraged integrated institutional planning to launch a 30-credit completion strategy that significantly improved student momentum, graduation rates, and institutional planning culture. By coordinating cross-functional teams, employing real-time data, and strengthening communication systems, the university built a scalable and sustainable framework that bolstered student retention and completion without requiring new funding or staff. This case offers a roadmap for similarly situated institutions aiming to align credit accumulation initiatives with broader strategic goals to drive measurable student success outcomes.

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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations

Published
April 2, 2025

A Data-driven Approach to Revolutionize Campus Planning

Abstract: Many campuses face real estate pressures, reduced funding, and aging assets, but often lack complete data sets or tools for visualizing the connection between campus priorities. Bold strategies and tools can help us find commonalities and opportunities in a time of limitless needs and constrained resources. We will detail an approach that considers cost, campus vision, and asset management goals to enable flexible solutions with a data-driven analysis of capital planning alternatives. Come learn how to determine which data matters and how to approach your campus's challenges in a way that better supports the institutional mission and adaptation to change.

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Webinar Recordings

Published
February 5, 2025

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Building the Capacity for Planning: The Integrated Planning Competencies

Integrated planning in higher education requires a broad set of skills, knowledge, and qualities. Some of these might seem obvious (like planning knowledge).
Abstract: Integrated planning in higher education requires a broad set of skills, knowledge, and qualities. Some of these might seem obvious (like planning knowledge). Others may be less so—particularly expertise related to “soft” skills or human skills, like communication or collaboration.

Build capacity for integrated planning more efficiently with SCUP’s Integrated Planning Competencies. This framework identifies the knowledge, skills, and dispositions necessary for successful integrated planning across the institution. We will provide an overview of the competencies, describe how they were developed, and share insights from competency research.

Whatever planning activities you’re involved in—whether you’re responsible for planning across your institution, coordinating your institution’s next strategic plan, implementing your campus master plan, working within your department to improve student success, etc.—an integrated planning approach is key. Join us and demystify the skills, knowledge, and dispositions you need to get there.

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Conference Presentations

Published
July 23, 2024

Integrated Campus Master Planning for Unprecedented Capital Improvements

Universities are complex organizations that must align many different types of plans to maximize success.
Abstract: Universities are complex organizations that must align many different types of plans to maximize success. Integrated planning is vital to the master planning process because it requires support of all university constituencies. This session will describe how integrated planning and the development and implementation process of the East Tennessee State University (ETSU) master plan enabled ETSU to receive external support of more than $400 million for new and renovated capital projects over the past decade. We'll share how to plan across units, gain constituency support, take steps for project proposals that gain state support through competitive approval processes, and ensure the master plan is the foundation for university growth.

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Conference Presentations

Published
July 23, 2024

Leveraging Progressive Design-Build Delivery for Capital Projects

California recently passed legislation that permits its public entities to leverage Progressive Design-Build (PDB) delivery methods for capital projects.
Abstract: California recently passed legislation that permits its public entities to leverage Progressive Design-Build (PDB) delivery methods for capital projects. Other states are following suit, which will upend traditional planning and design processes. This session will outline necessary changes to pre-design planning processes and considerations to set projects up for success under a PDB delivery model. We'll share tools that will help you achieve better outcomes in your planning and design processes, including lessons learned from our own successes and challenges of using PDB as a project delivery method.

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Conference Presentations

Published
July 22, 2024

It’s Alive! Georgia Tech’s Bold, Comprehensive Campus Plan

Planning for certainty in higher education's unpredictable climate is impossible.
Abstract: Planning for certainty in higher education's unpredictable climate is impossible. The living framework, a geographic information system-based (GIS) tool, gives institutions agency to adjust scenarios and measure impacts against set metrics to facilitate decision making and guide capital plans. Georgia Institute of Technology (GT) applies this integrated planning process for long-term relevancy as campus priorities and external factors evolve, the impacts of hybrid work emerge, and unexpected ideas develop. You can use GT's innovative planning tools and strategies to meaningfully respond to dynamic stakeholder needs, manage institutional complexity, measure sustainability and growth outcomes, and build an effective governance model.

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Conference Presentations

Published
July 22, 2024

Reimagining OSU’s Campus Gateway District Through P3 Integrated Planning

In order to reimagine and capitalize on the potential of its campus gateway, The Ohio State University (OSU) employed specific planning and development processes to achieve successful outcomes.
Abstract: In order to reimagine and capitalize on the potential of its campus gateway, The Ohio State University (OSU) employed specific planning and development processes to achieve successful outcomes. A decade of public-private planning, land acquisition, rezoning, infrastructure upgrades, preservation, and academic and mixed-use development has transformed OSU's High Street entrance into an active and economically-viable campus gateway district. In this session we'll show you how to think beyond campus boundaries and traditional planning methods to transform town and gown interfaces.

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Conference Presentations

Published
March 18, 2024

Partnerships Forged in Planning Accelerate the Realization of Campus Vision

Effective partnering, internally and externally, and addressing enrollment growth, vitality, and safety during the planning process can make all the difference in plan implementation.
Abstract: Effective partnering, internally and externally, and addressing enrollment growth, vitality, and safety during the planning process can make all the difference in plan implementation. The 2017 University of Washington (UW) Bothell and Cascadia College campus master plan demonstrates how clear design principles and a flexible development framework drove rapid progress in realizing a campus vision in under six years. This session will help you identify how strong partnerships forged during a planning process can positively impact capital development, inform innovative capital funding strategies, and rapidly catapult your campus vision into reality.

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Conference Presentations

Published
March 5, 2024

Planning and Implementing the Sustainable Campus of the Future

Integrated planning and design that optimizes development capacity and leverages campus growth can help institutions achieve ambitious resilience goals for net-zero energy and resource conservation for a healthier, more sustainable environment. This session will discuss Princeton University’s ongoing efforts to support an ambitious capital plan, address deferred maintenance, advance climate solutions, and maximize use of campus lands. The path to a sustainable campus future will require institutions to go beyond business-as-usual planning to rethink campus infrastructure—particularly energy, stormwater, and landscapes—and activate high-performance sites and buildings.
Abstract: Integrated planning and design that optimizes development capacity and leverages campus growth can help institutions achieve ambitious resilience goals for net-zero energy and resource conservation for a healthier, more sustainable environment. This session will discuss Princeton University’s ongoing efforts to support an ambitious capital plan, address deferred maintenance, advance climate solutions, and maximize use of campus lands. The path to a sustainable campus future will require institutions to go beyond business-as-usual planning to rethink campus infrastructure—particularly energy, stormwater, and landscapes—and activate high-performance sites and buildings.

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