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  • Institution: University of California-BerkeleyxGeorgia Institute of Technologyx
  • Tags: Engaging Stakeholdersx

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Planning for Higher Education Journal

Published
February 25, 2022

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Fully Engaged

Integrated Planning Was Leveraged to Optimize Community Participation in the University of California, Berkeley’s Campus Master Plan

By: Caitlyn Clauson, MUP, and Marissa Cheng, MArch, AICP

The most effective master plans are those that reflect the myriad voices of the institution. Engagement should be informative, inclusive, meaningful, and fun—and should be the product of an integrated process.

From Volume 50 Number 2 | January–March 2022

Abstract: The most effective master plans are those that reflect the myriad voices of the institution. We’re finding the engagement process is fast becoming as important a product of the plan as the plan itself. Engagement should be informative, inclusive, meaningful, and fun—and should be the product of an integrated process. Leveraging the University of California, Berkeley’s Campus Master Plan as a case study, this article provides a framework for developing custom engagement strategies, and highlights examples, lessons learned, and tips for optimizing meaningful participation.

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Planning for Higher Education Journal

Published
April 1, 2018

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Researching Lead Users to Predict the Future

By: Elliot Felix

Lead users represent the future that’s already here. Let them be your crystal ball the next time you face a forward-thinking planning project.

From Volume 46 Number 3 | April–June 2018

Abstract: Have we heard from enough people? Sometimes leaders ask this question to seek consensus or in the hope of making a tough call easy with more data. But this is the wrong question to ask. A better question is, “Have we talked to the right people?” In this article, we discuss how institutions can research their “lead users” whose extreme behaviors today will be the norm tomorrow. Using a case study rethinking Georgia Tech’s library services, spaces, and staffing, we explain who lead users are, how to identify them, how to research them to uncover insights, and how they can champion innovation on your campus.

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