Learning Resources

Abstract: Administrators at colleges and universities across the country face mounting concerns over enrollment rates, curricular rigor, and climbing real estate costs. These challenges are particularly daunting for liberal arts institutions, many of which have pivoted or are pivoting to STEM programs out of necessity. Cross-disciplinary colocation strategies can enhance hands-on learning opportunities while optimizing spatial and financial resources. This article explores the planning approach to forming mutually successful partnerships between dissimilar academic programs through mission-oriented cross-functional collaboration, including examples of tools and processes for data-informed decision-making.

Abstract: A successful integrated plan requires educating and engaging everyone in the institutional community. The Bison Blueprint is a user-friendly and bimodal-bilingual (American Sign Language and English) toolkit that uses low- to no-cost resources to engage administration, faculty, staff, and students at Gallaudet University, the world’s only university serving deaf and hard-of-hearing students. This article shares the process for developing the Bison Blueprint Toolkit. The Toolkit describes integrated planning, providing clear steps to develop plans at the unit level. The results cultivated a strategic mindset and helped the planning team align strategic work across the university.

Abstract: The president of Carlow University identified the university’s town-gown relationships as needing assessment as the institution embarked on a significant campus revitalization that required close coordination with the City of Pittsburgh. We developed a four-quadrant framework of best practices based on an extensive literature review. To assess town-gown interactions against the framework, we interviewed city and higher education leaders, reviewed the City of Pittsburgh’s and university documents, and analyzed the university’s social media presence. Our process generated specific, actionable recommendations that resulted in the university reorganizing senior leadership position descriptions and responsibilities, revamping its social media strategy, and aligning organizational efforts to increase its visibility.

Abstract: In a dynamic higher education landscape, attracting and retaining students becomes paramount amid projected enrollment declines. This article explores Texas Wesleyan University’s journey in assessing student life needs on campus, engaging key stakeholders, and implementing an expedited, cost-effective mini-master plan design process. The authors demonstrate how the university and design team gathered research and developed and presented program recommendations to enhance TWU’s overall student experience and meet evolving student needs.

Abstract: A proactive approach to master planning, rooted in empirical evidence and stakeholder input, can be emulated on campuses nationwide. The article’s authors show how a space analysis, if implemented correctly, can provide an institution’s decision-makers with the valuable data needed to create a dynamic and adaptable campus environment.

Abstract: This article explores a methodology for assessing and managing the financial viability of private, tuition-dependent institutions as well as institutional tactics and strategies used to improve their financial strength. The resulting model will help institutions understand the trends and predictive value of key financial metrics directly impacting their liquidity and operations and how senior leadership can drive change. Institutional examples illustrate how to engage senior leadership in strategic decision-making that includes assessment of revenue growth and/or expense management.

Abstract: When Vanderbilt University began seeing signs that cost escalation, scope additions, campus requirements, and authentic Collegiate Gothic architecture for their proposed new residence halls were all pressuring the budget, a multifaceted team worked collaboratively and arduously to stem the overruns.

Abstract: Accurately planning long-term strategy can be a shaky task for quickly-growing organizations, especially those that desire to maintain a strong impression on their stakeholders and surrounding communities. History shows that mergers and acquisitions can negatively impact an organization’s culture, communication initiatives, and internal and external experiences. Thomas Jefferson University, a longstanding private medical research university in Philadelphia, educating scholars since 1824, in recent years merged with Philadelphia University and further expanded its footprint through the aligned Thomas Jefferson University Hospital. The authors of this article describe how to collaboratively optimize growth during a transformational period.

Abstract: Smith College commissioned MNLA to develop its 20-year Landscape Master Plan to address climate change impacts, inclusiveness, and pedagogy. The process was grounded in robust campus engagement over 18 months. More than 1,600 students and alumnae provided input through online mapping tools and in-person workshops that used cutouts and puzzles to reimagine the open spaces on campus. Staff and faculty were interviewed in person or via phone on ways to incorporate scholarship in the landscape, and 6,400 members of the campus community were reached through Instagram. An online magazine published by MNLA kept the campus community updated on findings, alternative plans, and conclusions.