Learning Resources

Abstract: Book Review: Technology Transfer and the University, by Gary Matkin. National University Continuing Education Association and ACE/Macmillan, 1990. 329 pages.

Abstract: Book review: The Strategic Management of College Enrollments, by Don Hossler, John Bean, and Associates. Jossey-Bass, 1990. 300 pages.

Abstract: Book review: Assessment for Excellence: The Philosophy and Practice of Assessment and Evaluation in Higher Education, by Alexander Astin. Macmillan, 1990. 335 pages.

Abstract: Book Review: Pension and Retirement Policicies in College and Universities, by The Commission on College Retirement. Jossey-Bass, 1990. 375 pages.

Abstract: Many colleges and universities have a series of master plans. However, "few institutions use their master plan when they renovate or build," resulting in haphazard campus design. A master plan "lays out the direction, physical needs, and overall appearances," of an institution over the next 15 to 20 years. It includes a land use plan; location and type of architecture; renovation plans; a landscape concept; a plan for the movement and placement of people and vehicles; property development; and plan for utilities. The master plan costs from $30,000 to more than $100,000. It takes from four months to a year to complete. Three factors are essential to successful master planning: (1) Doing homework on the strategic issues that university officials must address for the future. This should be done before the master planner arrives. (2) Involvment in the master plan's design, location, and style. (3) Choice of a master planner who understands the needs of campus long-range planning. If these three elements of a successful master plan are followed, it can produce a cohesive, pleasing environment for faculty, students, visitors, and alumni to appreciate.

Abstract: Book Review: Universities and the Future of america, by Derek Bok. Duke University Press, 1990. 122 pages.

Abstract: Viewpoint Subtitles: Matters of life and death; What does it all mean?; A few lessons (noncollegiate); The courage to care, to build. Pull quotes: "Service to others is the rent each of us pays for living on this earth." "Our children are growing up in an ethically polluted nation." "Too many of us talk big and act small." "We must encourage science and math achievement as well as basketball and football, calculus as well as cotillions." "College students have a special obligation to lead."