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Conference Presentations

Published
March 5, 2024

A New Campus Model for Greater Community Impact and Connection

Prince George’s Community College (PGCC) has transformed its college model to address crucial issues such as demographic changes, meeting the needs of non-traditional students, and empowering underserved populations.
Abstract: Prince George’s Community College (PGCC) has transformed its college model to address crucial issues such as demographic changes, meeting the needs of non-traditional students, and empowering underserved populations. To support and provide better access to a wider range of constituents, PGCC is reimagining their campus to elevate the community college experience while exploring the creation of two new full-service campuses. Come learn how the new PGCC campus model is meeting short and long-term needs that will serve broader populations, support evolving academic programs and workforce needs, and reduce educational inequities in the college system.

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Conference Presentations

Published
March 5, 2024

Mapping Career Pathways from the Community College Campus to Regional Industry

Community colleges provide equitable access to higher education and pathways to sustainable careers. This session will show how Laurel Ridge Community College (LRCC) secured its role in the regional economy by aligning programs with community priorities and mapping students’ career pathways to inform facilities planning.
Abstract: Community colleges provide equitable access to higher education and pathways to sustainable careers. This session will show how Laurel Ridge Community College (LRCC) secured its role in the regional economy by aligning programs with community priorities and mapping students’ career pathways to inform facilities planning. Collaboration with industry and the community enabled LRCC to plan for expansion, relevant programs, and advanced facilities for science, technology, engineering, math, and health sciences (STEM-H). Join us to find out how an engaging, user-focused academic building can leverage both flexibility and specialization to support student success and attract partners.

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Planning for Higher Education Journal

Published
March 5, 2024

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The Stories in These Walls

Integrated Planning Throughout Capital Projects Can Fuel Donor Engagement and Enhance Stewardship

Cross-functional teams at the University of Wyoming, University of Nebraska-Lincoln, and University of North Dakota effectively used storytelling techniques to position donors within the narrative of the universities’ missions and strategic plans.

From Volume 52 Number 2 | January–March 2024

Abstract: Engaging donors at the planning stage of a capital project is a critical step in the campaign’s success. This article describes the use of storytelling techniques in donor outreach at three universities. We outline how cross-functional teams, involving campus planners and architects, university development and marketing and communications staff, and consultant firms, collaboratively planned and implemented donor engagement techniques. A story-oriented integrated project team enhanced philanthropy and stewardship by focusing on student and research outcomes, donor anecdotes, and sketches or conceptual renderings while positioning the donors themselves within the narrative of the university’s mission and strategic plan.

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Conference Presentations

Published
March 5, 2024

Finding Your Swan: Reimagining Unloved Buildings at JMU

There are distinct advantages to both renovation and new construction; an optimal blend of these approaches can enable opportunities for physical growth, evolving programs, and a minimally disruptive reimagining of campus buildings.
Abstract: There are distinct advantages to both renovation and new construction; an optimal blend of these approaches can enable opportunities for physical growth, evolving programs, and a minimally disruptive reimagining of campus buildings. We’ll explore two case studies from James Madison University (JMU) ?the College of Business and the Carrier Library?that illustrate how to affordably transform outdated and stylistically unloved buildings into vibrant academic and student life hubs. Join us to gain a greater understanding of the hidden value of aging buildings, considering aspects such as functionality, cost, operations, sustainability, and stylistic potential.

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Planning for Higher Education Journal

Published
February 23, 2024

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Book Review: “Whatever It Is, I’m Against It”

Resistance to Change in Higher Education

From Volume 52 Number 2 | January–March 2024

Abstract: Brian Rosenberg, the author of “Whatever It Is, I’m Against It”: Resistance to Change in Higher Education, argues that improvements in higher education are needed—which is certainly not a controversial or surprising outlook. However, he also says many institutions are on an unsustainable financial path, which makes the imperatives for change more urgent. What exactly needs to be addressed and how dramatically, though, is a matter of one’s perspective. The reviewer observes that in most cases, sustainable changes have been ongoing but incremental, not transformational. Some stakeholders might celebrate that fact. In other corners, this is not enough, and so frustrations abound.

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Planning for Higher Education Journal

Published
August 21, 2023

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Engaging Stakeholders Locally and Globally

A Multinational Business School Collaborates Across Disciplines, Time Zones, and Cultural Backgrounds

The Thunderbird School of Global Management at Arizona State University treated its stakeholders and partners as critical sources of information and inspiration in planning for a dynamic and flexible new world headquarters.

From Volume 51 Number 4 | July–September 2023

Abstract: An inclusive approach to planning and design for the new headquarters for Thunderbird School of Global Management offers important lessons about the value of investing in stakeholder engagement. The Thunderbird leadership team worked with their architects and planners to connect with Arizona State University stakeholders, the City of Phoenix, regional constituents, and alumni in the area and around the globe. This article includes real-world insights into how global entrepreneurs and business leaders collaborated and innovated to create a business-and-industry-savvy academic environment. The integrated process shows how teamwork and the understandings it yields set the stage for the institution to be a good citizen in the community and the world.

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Example Plans

Published
August 8, 2023

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Example Plans

Published
June 30, 2023

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Planning for Higher Education Journal

Published
June 21, 2023

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Optimizing for Growth

Long-Term Planning Is Essential During an Institutional Merger, Acquisition, and/or Geographic Expansion

Thomas Jefferson University focused on culture, communications, and collaboration during a transformational period of combining institutions.

From Volume 51 Number 3 | April–June 2023

Abstract: Accurately planning long-term strategy can be a shaky task for quickly-growing organizations, especially those that desire to maintain a strong impression on their stakeholders and surrounding communities. History shows that mergers and acquisitions can negatively impact an organization’s culture, communication initiatives, and internal and external experiences. Thomas Jefferson University, a longstanding private medical research university in Philadelphia, educating scholars since 1824, in recent years merged with Philadelphia University and further expanded its footprint through the aligned Thomas Jefferson University Hospital. The authors of this article describe how to collaboratively optimize growth during a transformational period.

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Planning for Higher Education Journal

Published
June 12, 2023

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Tell Us What You Think

Smith College Drafted Its Master Landscape Plan Through Robust Stakeholder Engagement

More than 1,600 students and alumnae provided input through online mapping tools and in-person workshops. Staff and faculty were interviewed in person and via phone. And Instagram was used to reach 6,400 members of the campus community.

From Volume 51 Number 3 | April–June 2023

Abstract: Smith College commissioned MNLA to develop its 20-year Landscape Master Plan to address climate change impacts, inclusiveness, and pedagogy. The process was grounded in robust campus engagement over 18 months. More than 1,600 students and alumnae provided input through online mapping tools and in-person workshops that used cutouts and puzzles to reimagine the open spaces on campus. Staff and faculty were interviewed in person or via phone on ways to incorporate scholarship in the landscape, and 6,400 members of the campus community were reached through Instagram. An online magazine published by MNLA kept the campus community updated on findings, alternative plans, and conclusions.

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