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Planning for Higher Education Journal

Published
October 1, 2006

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How Strategic Presidential Leadership and Institutional Culture Influenced Fund-Raising Effectiveness at Spelman College

An explanatory case study qualitatively examines Spelman College using the presidential leadership strategy, decision approaches, and preferred institutional culture types of three past presidents as the embedded units of analysis. Despite novel leadership strategies and unique decision approaches, each president's fund-raising initiatives were successful. Viewing fundraising through these lenses provides a good starting point for institutional planners desiring to develop a research agenda for more effective funding-raising campaigns.

From Volume 35 Number 1 | October–December 2006

Abstract: How have presidential leadership strategy, decision approaches, and institutional culture preferences influenced fund-raising effectiveness at a historically Black college for women? These conceptual dimensions guided a qualitative study that interviewed three recent Spelman College presidents and investigated documentary evidence to develop an understanding of each president's relative successes. Although generalizability is not possible when studying a single institution, the three very individualistic approaches to fund-raising adopted by these presidents indicate the contextual nature of fund-raising effectiveness and highlight the need for knowledgeable institutional planners who understand each of these conceptual dimensions to accommodate the varying contexts of their institutions.

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Planning for Higher Education Journal

Published
September 1, 2004

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Using Scenarios and Simulations to Plan Colleges

Higher education institutions can benefit from constructing and using multiple future scenarios and simulations during strategic planning. One method of scenario planning to create visions of potential futures is presented, with a case study from the College of the Desert.

From Volume 33 Number 1 | September–November 2004

Abstract: Using a case study, this article describes a method by which higher education institutions construct and use multiple future scenarios and simulations to plan strategically: to create visions of their futures, chart broad directions (mission and goals), and select learning and delivery strategies so as to achieve those broad directions. The four scenarios described in this article are written by combining two assumed “external” sets of future trends and conditions with two “internal” sets of institutional policies. Simulation of future college enrollment under each scenario enables planners not only to mitigate uncertainty and explore implications of different numbers of students but also to analyze the characteristics of these students to design educational content and delivery that is learning centered and, therefore, likely to be effective. The simulations also frame fiscal issues for a broad range of future conditions, thereby alerting planners to long-range strategies and options such as distance learning, partnering, and differential pricing, among others, that might not otherwise have been pursued.

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Planning for Higher Education Journal

Published
December 1, 1989

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Developing Scenarios: Linking Environmental Scanning and Strategic Planning

In this article, we discuss a method for developing and writing scenarios for a college or university. We begin by reviewing the general literature on scenarios; we then detail a scenario development project at Arizona State University. This project, conducted in 1988–89, was Arizona State University's first institution-wide, futures-based planning and scenario development effort.

From Volume 18 Number 4 | 1989–1990

Abstract: In this article, we discuss a method for developing and writing scenarios for a college or university. We begin by reviewing the general literature on scenarios; we then detail a scenario development project at Arizona State University. This project, conducted in 1988–89, was Arizona State University's first institution-wide, futures-based planning and scenario development effort. The focus of the project for Arizona State University was planning and programming for affirmative action. An outside consultant facilitated the group-process portion of the project and instructed university staff in scenario development. Staff in the university's Office of Institutional Analysis then developed and wrote a set of three scenarios to guide the university's affirmative action programming and planning during the decade of the nineties.

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