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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations

Published
May 20, 2025

Delivering a Renovated Learning Commons for an Engaged Academic Community

Abstract: Integrated planning is essential for delivering campus facilities that support institutional vision and create a strong student academic experience. Juniata College was at a crossroads related to vision and curriculum direction while it was launching a comprehensive campaign that prioritized a library renovation. This session will focus on one provost's vision for planning and designing a learning commons around a new curriculum and share post-occupancy data to define what worked. Come learn how the planning, funding, and design process behind this inclusive facility has dramatically increased library use by students, faculty, and outside groups.

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Conference Presentations

Published
October 23, 2024

Campus Library Planning to Meet Evolving Student Needs

Libraries impact every student on campus, and as neutral third spaces, libraries are positioned to provide services equitably. Today's library services have expanded from the traditional book stacks to include a range of diverse resources.
Abstract: Libraries impact every student on campus, and as neutral third spaces, libraries are positioned to provide services equitably. Today's library services have expanded from the traditional book stacks to include a range of diverse resources. The master planning process for Miami University's King Library identified renovation projects that transform the ground floors into a dynamic marketplace and active hub that provides access to resources campuswide. Come learn how your institution's library can adapt to stay relevant and useful for students through careful master planning, designing for flexibility, and forming strategic partnerships for student resources.

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Conference Presentations

Published
July 22, 2024

Designing Between the Books for Belonging and Mattering in University Libraries

Institutions can move beyond design project engagement activities by actively collaborating with students to explore issues of belonging and mattering to make more meaningful design choices.
Abstract: Institutions can move beyond design project engagement activities by actively collaborating with students to explore issues of belonging and mattering to make more meaningful design choices. This session will delve into research created with students from racial minorities at North Carolina State University's (NCSU) D. H. Jr. Hill Library, which explores their perceptions and offers their visions for more just and equitable spaces. Along with learning how to connect students' sense of belonging and mattering to campus design through meaningful collaboration, you'll leave this session with a replicable research model to use with students to envision more inclusive learning environments.

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Example Plans

Published
January 5, 2024

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Planning for Higher Education Journal

Published
November 21, 2023

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Overcoming a $90M Budget Overage in Vanderbilt University’s Residential Colleges

A Multifaceted Team Worked Collaboratively to Stem Overruns

The University, architects, engineers, strategic planning consultants, and contractor teams worked hand in hand to peel back the onion to stem the overruns.

From Volume 52 Number 1 | October–December 2023

Abstract: When Vanderbilt University began seeing signs that cost escalation, scope additions, campus requirements, and authentic Collegiate Gothic architecture for their proposed new residence halls were all pressuring the budget, a multifaceted team worked collaboratively and arduously to stem the overruns.

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Example Plans

Published
November 13, 2023

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Example Plans

Published
June 30, 2023

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Planning for Higher Education Journal

Published
June 29, 2023

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What Is Your Crisis ‘What If’?

Create a Sustainable Approach to Emergency Response Planning

The Medical College of Wisconsin planned strategically, engaged executive leadership, and operationalized an Administrative Response Team to navigate critical incidents impacting the university.

From Volume 51 Number 3 | April–June 2023

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