Learning Resources

Why Strategic Plans Aren’t Working in Uncertain Times

Because Strategic Planning Should Be a Dynamic, Robust Process

By: Daniel Seymour, PhD

The author’s approach to his research-based Strategic Planning in Uncertain Times Fieldbook began with a sampling review of 50 strategic plans. What emerged was the development of an organizational learning cycle used as a template to assess the effectiveness of strategic plans on more than 250 college and university websites.

From Volume 52 Number 3 | April–June 2024

Abstract: A strategic plan is supposed to “bring the future into the present so that you can do something about it now.” Almost every college or university has such a plan because accreditors and governing boards require one. The question is: Why do so many higher education institutions seem to be unprepared when they take drastic actions (e.g., eliminating programs, cutting faculty and staff members, etc.) in uncertain times? The author studied more than 250 colleges and universities and suggests the answer in this article.

Institutions Mentioned: Methodist University, Fontbonne University, University of North Carolina at Greensboro, West Virginia University
Planning Types: Strategic Planning
Tags: Adaptable Plans, Alignment, Building (or Writing) the Plan, Change Management, Implementation, Institutional Planning, Leadership, Leadership Attitude Toward Planning, Mission / Vision / Identity, Organizational Change, Planning Processes, Preparing to Plan

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Stakeholder Engagement Paves the Journey from Learning to Employment

Future Nurses ‘See’ Their Success in a Revitalized Corporate Building

By: Rob Koran, EMBA, Michael Ufer, MArch, and Lindsey Feola, MArch

Planners for West Coast University connected with stakeholders to solicit input and gain consensus on decisions. The result is a technology-rich building and academic program that helps nursing students achieve their objectives

From Volume 52 Number 3 | April–June 2024

Abstract: Planners for West Coast University connected with stakeholders to solicit input and gain consensus on decisions. The result is a technology-rich building and academic program that helps nursing students achieve their objectives

Institutions Mentioned: West Coast University
Planning Types: Campus Planning
Tags: Active Learning Environments, Adaptive Reuse, Alignment, Engaging Stakeholders, Facilities Design, Facilities Planning, Learning Environments, Learning Technology, Medical / Allied Health Facility, New Campus

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Planning Takes Tragedy to Triumph

Removing a Campus Wall Raised Community Engagement and Neighborhood Support

By: Timothy Shippey, MArch, and José Ramón Tagle, MArch

After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey underwent a transformative rebuilding process. Civic engagement was prioritized, resulting in buy-in, support, and representation from the community.

From Volume 52 Number 3 | April–June 2024

Abstract: After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey’s campus underwent a transformative rebuilding process that emerged as a pedagogical prototype for the university system. This article explores the design strategies that prioritized civic engagement, resulting in buy-in, support, and representation from the community. It also describes the methodology behind blurring the boundaries between the university and its surroundings through lean principles in set-based design, strategies for resilient building, and insights into effective collaboration.

Institutions Mentioned: Tecnológico de Monterrey
Planning Types: Campus Planning
Tags: Campus Master Planning, Community Engagement, Crisis and Disaster Management, Engaging Stakeholders, Facilities Design, Facilities Planning, Landscape / Open Space, Mixed-Use, Security, Town and Gown, Urban Campus

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Conference Presentations

Published
March 5, 2024

A New Campus Model for Greater Community Impact and Connection

By: Suzanne Klein, AECOM | Falecia Williams, Prince George’s Community College

Prince George’s Community College (PGCC) has transformed its college model to address crucial issues such as demographic changes, meeting the needs of non-traditional students, and empowering underserved populations.

Abstract: Prince George’s Community College (PGCC) has transformed its college model to address crucial issues such as demographic changes, meeting the needs of non-traditional students, and empowering underserved populations. To support and provide better access to a wider range of constituents, PGCC is reimagining their campus to elevate the community college experience while exploring the creation of two new full-service campuses. Come learn how the new PGCC campus model is meeting short and long-term needs that will serve broader populations, support evolving academic programs and workforce needs, and reduce educational inequities in the college system.

Planning Types: Campus Planning
Tags: Community College, New Campus, Underserved Students, Workforce Development

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Conference Presentations

Published
March 5, 2024

Residential Life and Safety at the Intersection of Town and Gown

By: Patrick Killilee, University of Pennsylvania | Michael Schade, Atkin Olshin Schade Architects

Colleges and universities must adapt to changing issues around student safety and determine how to address these concerns while maintaining connections with the local community.

Abstract: Colleges and universities must adapt to changing issues around student safety and determine how to address these concerns while maintaining connections with the local community. This session will discuss the University of Pennsylvania’s (Penn) Stouffer Hall, a recently renovated residence hall that exemplifies the evolution of attitudes towards community, security, and student life on campus. Come learn how to create programs for increasing community engagement, address housing security concerns, and align residential life and building goals with current attitudes around safety.

Planning Types: Campus Planning
Tags: Community Engagement, Facilities Planning, Security, Student Housing, Student Services, Town and Gown

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Conference Presentations

Published
March 5, 2024

New School of Nursing: Innovative Educational Technologies Wrapped in Tradition

By: Debra Nauta-Rodriguez, The Catholic University of America | Nicole Ostrander, Ayers Saint Gross | Jennifer Stone, Robert A.M. Stern Architects | Thomas Striegel, The Catholic University of America

Many campuses face challenges integrating with their surrounding urban contexts. Gateway buildings along campus edges can reinvigorate campus-city connectivity while a contextual design can contribute to an institution’s sense of place.

Abstract: Many campuses face challenges integrating with their surrounding urban contexts. Gateway buildings along campus edges can reinvigorate campus-city connectivity while a contextual design can contribute to an institution’s sense of place. The Catholic University of America’s newly completed School of Nursing and gateway plaza serves as a threshold between the urban fabric and pastoral landscape with a collegiate gothic exterior and an educationally advanced, innovative interior. This session will illustrate a project case study that engages the surrounding urban context with sustainable, responsible design, combining a historically responsive exterior with technology-rich, contemporary interior spaces.

Planning Types: Campus Planning
Tags: Facilities Design, Flexible Learning Spaces, Landscape / Open Space, Leadership in Energy and Environmental Design (LEED), Learning Environments, Medical / Allied Health Facility

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Collaborating, ‘Speed Dating,’ Celebrating, and More

Augusta University Equipped a Core Team to Engage Stakeholders in Strategic Planning

By: Mickey Williford, MPA and Brittany Cipollone, MBA, MAT

University colleagues share techniques and tools they find effective in their strategic planning process—and in fostering participation and intentional conversations.

From Volume 52 Number 1 | October–December 2023

Institutions Mentioned: Augusta University
Planning Types: Strategic Planning
Tags: Alignment, Building (or Writing) the Plan, Engaging Stakeholders, Environmental Scanning, Institutional Effectiveness, Planning Processes, Project Management, Team Building, Unit Planning

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Example Plans

Published
January 5, 2024

Strategic Plan, Strategic Planning Website

Public Doctoral/Research University (Georgia, United States)

Strategic plan for the university, which is beginning its second decade after consolidation.

Planning Types: Strategic Planning
Resource Types: Strategic Plan, Strategic Planning Website
Tags: Enrollment Management, External Collaboration / Partnerships, Funding, Goals, Hybrid Learning, Laboratory Facility, Learning Environments, Medical / Allied Health Education, Online Learning, Recreational Facility, Resource Management, Student Retention, Student Services, Student Success, Student Support Services, Teaching and Learning

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Overcoming a $90M Budget Overage in Vanderbilt University’s Residential Colleges

A Multifaceted Team Worked Collaboratively to Stem Overruns

By: David Bailey, BA, AIA, LEED AP, and Walt Massey, BA

The University, architects, engineers, strategic planning consultants, and contractor teams worked hand in hand to peel back the onion to stem the overruns.

From Volume 52 Number 1 | October–December 2023

Abstract: When Vanderbilt University began seeing signs that cost escalation, scope additions, campus requirements, and authentic Collegiate Gothic architecture for their proposed new residence halls were all pressuring the budget, a multifaceted team worked collaboratively and arduously to stem the overruns.

Institutions Mentioned: Vanderbilt University
Planning Types: Campus Planning
Tags: Academic Facility, Engaging Stakeholders, Facilities Design, Facilities Planning, Implementation, Leadership in Energy and Environmental Design (LEED), Mixed-Use, Modifying the Plan, Project Management, Project Management / Delivery, Student Housing

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What Is Your Crisis ‘What If’?

Create a Sustainable Approach to Emergency Response Planning

By: Jessica A. Luedtke, PhD, and Mary M. Reinke, MBA, MS

The Medical College of Wisconsin planned strategically, engaged executive leadership, and operationalized an Administrative Response Team to navigate critical incidents impacting the university.

From Volume 51 Number 3 | April–June 2023

Institutions Mentioned: Medical College of Wisconsin
Planning Types: Continuity Planning
Tags: Building (or Writing) the Plan, Communication, Crisis and Disaster Management, External Collaboration / Partnerships, Leadership, Medical / Allied Health Education, Modifying the Plan, Recovery Planning, Response Planning, Risk Management, Scenario Planning, Security

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