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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations,Conference Recordings

Published
June 4, 2025

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Designing for Intentional Community: Dartmouth’s Housing Transformation

Planning processes must be versatile and nimble to accommodate changing priorities.
Abstract: Planning processes must be versatile and nimble to accommodate changing priorities. This session will show how a design team developed a flexible data visualization tool that allows Dartmouth University to play out scenarios as priorities change over time. As Dartmouth renews its plans, we'll provide a comprehensive look at how the team considered parity, distribution, and student wellness in a three-part planning effort. Discover how you can apply our data visualization tool to describe complex variables to stakeholders, as well as use scenario planning to align cost, student experience, and institutional goals over the course of your plan's realization.

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Report

Published
May 23, 2025

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The Future of University Planning in 2040 (and Beyond)

I Used Foresight Analysis to Help SCUP Look Ahead, Adapt, and Innovate

This is a SCUP FellowResearch Project Final Report for the 2023–2024 program. This report explores how foresight analysis can be used to prepare and plan for uncertain futures in higher education.
Abstract: In this SCUP fellowship project, Lisa Jasinski applies strategic foresight methods to explore what university planning could look like in 2040—and how we can better prepare for it today.

Informed by environmental scanning, futures thinking, and stakeholder engagement with SCUP members and campus leaders, she developed four plausible scenarios grounded in current trends such as AI, climate change, political polarization, and declining public trust. These scenarios aren’t predictions; they are planning tools that help teams and organizations stress-test strategies, surface assumptions, and engage in meaningful future-focused conversations.

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Conference Presentations

Published
May 20, 2025

Educational Programs and Community Partnerships for Skilled Trades Pathways

Abstract: Skilled trades education programs provide a viable and equitable option for students who choose not to pursue a four-year degree. Program expansion into high schools through career and technical education promotes these pathways even further for completion and success. This session will show how Howard Community College (HCC) is responding to labor shortages in skilled trades occupations by creating educational programs and partnerships to provide additional access to high-quality jobs that offer family-sustaining wages and benefits. Join us to discover new approaches to education and partnerships that address equity gaps in economic and professional opportunities in our communities.

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Conference Presentations

Published
April 8, 2025

Decisions That Stick: Applying the CBA Matrix to Complex Projects

Abstract: The Choosing by Advantage (CBA) Matrix is a powerful tool for decision-making in the design and construction industry, from the planning process through project completion, and it delivers efficiency through fewer changes. CBAs take all stakeholders into account when defining advantages, so campus planners can achieve quality, an on-time schedule, and cost savings at every stage. Via simulation, we'll demonstrate how you can apply CBAs across all phases of a project. By presenting and providing step-by-step, compelling visuals, our team will enable you to implement CBAs tactically and early in your next project.

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Conference Presentations

Published
April 8, 2025

Designing for Intentional Community: Dartmouth’s Housing Transformation

Abstract: Planning processes must be versatile and nimble to accommodate changing priorities. This session will show how a design team developed a flexible data visualization tool that allows Dartmouth University to play out scenarios as priorities change over time. As Dartmouth renews its plans, we'll provide a comprehensive look at how the team considered parity, distribution, and student wellness in a three-part planning effort. Discover how you can apply our data visualization tool to describe complex variables to stakeholders, as well as use scenario planning to align cost, student experience, and institutional goals over the course of your plan's realization.

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Conference Presentations

Published
April 7, 2025

Turning Campus Green Space Into Student Success

Abstract: Creative use of campus green space does more than enhance curb appeal; it has a major impact on recruitment, active learning, and student success. The science behind green spaces is based on the idea that exposure to nature can improve performance. Academic green spaces serve as settings for physical activity, recreation, and social interaction, all of which enhance student health and wellbeing through respite from academic life. This session will demonstrate how to maximize the impact of campus green space on student success, focusing on small, practical steps, and develop a plan for future collaborative opportunities in student engagement.

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Conference Presentations

Published
April 7, 2025

A Campus Decarbonization Plan to Advance Climate Justice in Our Communities

Abstract: Climate justice seeks a more equal distribution of energy benefits and burdens within our communities. As universities decarbonize, they can advance climate justice by adopting solutions that reduce impacts and align with both university and community priorities. Decarbonization is a win-win for campuses, ending the carbon-producing combustion of fossil fuels linked to climate change while reducing operating costs. This session will demonstrate how the decarbonization process can be mutually beneficial for surrounding communities. Come learn how to incorporate community priorities into campus decarbonization efforts through shared-resource opportunities, a climate justice action plan, and resiliency to extreme weather and other events.

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Conference Presentations

Published
April 7, 2025

When City Parks Are Your Quad: Urban Campus Planning for Safety and Wellbeing

Abstract: As security remains of paramount concern for campus communities, how should institutions thoughtfully engage the urban fabric? Urban campuses are constrained by their verticality and publicly-permeable urban edges. This session will delve into a 2023 SCUP Fellows report with additional updated analysis of campus responses and overreach to protests this past year. In-depth analysis of Crime Prevention Through Environmental Design (CPTED) principles through a lens of student development theory will provide you with insight into student wellbeing and sense of security through campus design.

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Conference Presentations

Published
April 7, 2025

Architecture + Education Raises Awareness and Supports Community Collaboration

Abstract: Community collaboration hasn't always been a priority in design education. This session will showcase a program that leverages the public school system as a learning environment for professionals and graduate students in architecture to identify socioeconomic opportunities. The Architecture + Education Program provides institutions opportunities to work actively with the communities they serve, and raises awareness of design careers among public school kids to increase and diversify its talent pipeline. This unique program involves multiple generations, including design professionals alongside public school and university students and instructors. Join us to discover opportunities for innovative community programs in your own backyard.

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