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Planning for Higher Education Journal

Published
March 13, 2026

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Can the ‘Iron Triangle’ Be Bent?

Institutions Attempt to Maintain Quality and Access While Freezing Tuition

By: Rich Michal, EdD

This article explores the implementation and sustainability of long-term (10+ years) tuition freezes at two large public flagship research universities: Purdue University and the University of Wisconsin-Madison.

From Volume 52 Number 2 | Jan–Mar 2026 2026

Abstract: Amid declining public trust, demographic challenges, and mounting concerns about affordability, many institutions are asking whether the long-held “iron triangle” of higher
education—where reducing cost inevitably diminishes quality and underrepresented student access—still holds true. This article draws on case studies of Purdue University and the University of Wisconsin–Madison, which sustained decade-long tuition freezes. Their experiences reveal lessons in leadership, culture, process reengineering, financial positioning, and trade-offs that suggest the iron triangle can, in some cases, be bent.

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Blog Post

Published
September 24, 2025

Planning for Parenting Student Success

A Cross-Functional University Initiative Provides Centralized Delivery of Support Services

By: Apryl Motley, CAE, SASM

To gain insight into how cross-functional planning can support parenting students’ success, we turned to Brianne Dávila, PhD, associate dean for academic programs and student success and professor of sociology, California State Polytechnic University, Pomona, and Giselle Navarro-Cruz, PhD, associate professor, early childhood studies, California State Polytechnic University, Pomona.

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Blog Post

Published
August 4, 2025

The Campus Planner in a Time of Turmoil

Your Role Is as Adviser, Not the Ultimate Decision-Maker

By: Frederick W. Mayer, Campus Planner Emeritus, University of Michigan

A founding member of SCUP shares some of his experiences and thoughts on how to deal with the challenges and turmoil facing higher education.

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Blog Post

Published
January 15, 2025

We’re All in Labor

A Different Perspective on Higher Education Institutions Working with Unions

By: Apryl Motley, CAE, SASM

To gain insight into relationships between higher education institutions and labor unions, we turned to Gregory Mantsios, the founding dean of the City University of New York (CUNY) School of Labor and Urban Studies and director of the Murphy Institute for Worker Education and Labor Studies.

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Conference Presentations

Published
July 23, 2024

Campus Master Planning as a Catalyst for Broader Economic Development

By: Suzanne Klein, Principal, Associate Vice President | Mark McCormick, President

In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI).
Abstract: In the face of unprecedented changes, Middlesex College is tackling pressing issues to stay relevant by conducting community outreach, developing partnerships to address workforce changes, supporting non-traditional students, and promoting diversity, equity, and inclusion (DEI). We'll share how Middlesex went beyond enrollment metrics and traditional master planning strategies with an innovative plan that involves the county and community in supporting a variety of campus and regional initiatives. Come learn how you can apply innovative approaches at your institution to transform long-term academic and master planning while leading cultural changes?internally and externally?and prepare your campus for a post-pandemic world.

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Planning for Higher Education Journal

Published
July 10, 2024

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Democratizing Data to Close Equity Gaps

Engage Teams to Dismantle Systemic Barriers That Impede Student Success

By: Neva Lozada, EdD, Carlos Rodriguez, EdD, Michael Salvatore, PhD, and Joseph Youngblood, II, JD, PhD

Kean University strategically reframed and visualized student data, merged planning processes, and harnessed analytics to dismantle impediments to bridging equity gaps in higher education.

From Volume 52 Number 3 | April–June 2024

Abstract: Through the inception of the Division of Strategic Analytics and Data Illumination (SADI), Kean University has cultivated a capacity for data literacy and analytics, empowering its community to employ data for evidence-based decision-making to overcome barriers to student success.
Employing optimal practices in integrated planning, SADI unified disparate offices into one cohesive data team to strategically reframe and visualize student data, identifying specific needs for continual improvement. This article underscores SADI’s initiatives in democratizing data, merging planning processes, and harnessing analytics to dismantle impediments to student success, particularly in bridging equity gaps in higher education.

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Conference Presentations

Published
March 5, 2024

Launching the Duquesne College of Osteopathic Medicine From the Ground Up

By: Rodney Dobish, Duquesne University | Neil Martin, The S/L/A/M Collaborative | Karen Parzych, The S/L/A/M Collaborative

Establishing a new college within a university requires coordination with the accrediting body, other university disciplines, the city, donors, and neighboring landowners. We’ll outline and discuss how we navigated the process, challenges, and opportunities related to Duquesne University’s new College of Osteopathic Medicine, including the collaboration with the City of Pittsburgh’s Forbes Avenue Improvement Initiative.
Abstract: Establishing a new college within a university requires coordination with the accrediting body, other university disciplines, the city, donors, and neighboring landowners. We’ll outline and discuss how we navigated the process, challenges, and opportunities related to Duquesne University’s new College of Osteopathic Medicine, including the collaboration with the City of Pittsburgh’s Forbes Avenue Improvement Initiative. Through practical, implementable approaches to growth-focused programming in a new urban facility, this session will offer lessons learned, priorities, and planning tools for flexibility and improvement.

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Example Plans

Published
August 8, 2023

Strategic Plan, Strategic Planning Website

Public Doctoral/Research University (Colorado, United States)

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Example Plans

Published
June 30, 2023

Strategic Plan, Strategic Planning Website

Multiple Locations

Strategic plan for the university system developed by the state’s board of higher education.

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Planning for Higher Education Journal

Published
April 19, 2023

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The Fourth Industrial Revolution

Align Strategic, Physical, and Capital Planning for the Next Generation of Students

By: Jacob Guter, MPA, RA, and Doug Kozma, BSLA, PLA

Michigan Technological University used active stakeholder engagement, frequent reviews, and vigorous discussion to develop its aspirational master plan.

From Volume 51 Number 3 | April–June 2023

Abstract: Profound technological changes are occurring today, and universities need to prepare our students to work and live in this new world. Michigan Technological University (Michigan Tech) is addressing the future of technology in society, academia, and the campus through our Tech Forward Strategic Plan, a bold enrollment and retention initiative, an aggressive capital campaign, and a dynamic hiring initiative. Our aspirational campus master plan, developed in partnership with SmithGroup, an integrated design firm, integrates and supports these initiatives and goals. Active stakeholder engagement, frequent reviews, and vigorous discussion allowed us to craft a campus master plan aligning strategic, physical, and capital planning that supports and drives the university’s 2035 Vision.

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