Learning Resources

Abstract: This article explores a methodology for assessing and managing the financial viability of private, tuition-dependent institutions as well as institutional tactics and strategies used to improve their financial strength. The resulting model will help institutions understand the trends and predictive value of key financial metrics directly impacting their liquidity and operations and how senior leadership can drive change. Institutional examples illustrate how to engage senior leadership in strategic decision-making that includes assessment of revenue growth and/or expense management.

Abstract: Higher Education Business Models Under Stress: Achieving Graceful Transitions in the Academy
by Melody Rose and Larry D. Large
AGP: Washington, DC: 2021
140 Pages
ISBN: 978-1-951635-12-1

Abstract: Historic separations that defined higher education are dissolving: research is more interdisciplinary, online and on-campus learning are converging, wet and dry labs are blending, teaching and research overlap, and academia forges relationships with corporate partners. Institutions, by improving how they connect what they offer, how they are organized, and how they operate, can build value and agility to better assist their people on campus. Real-world examples in this white paper from Knoll and brightspot strategy discuss how campus spaces support student success, including how to fully use the campus; creating spaces that sustain diverse and flexible ways of working; thinking phygitally; and creating environments where today’s purpose-driven and entrepreneurial students (Gen Z) will thrive as they prepare to enter the workforce.

Abstract: Campus leaders frequently feel restricted by the limited menu of options at their disposal when attempting to secure input or participation from constituencies across the campus. This article explores one innovative technique, open space technology, which has shown to produce both meaningful involvement and results across a number of campuses, whether in strategic planning, curriculum reform, teaching, or cross-unit problem solving.

Abstract: First, I will explain what I consider to a brand to be. This will give me a framework to look forward to the possible futures of the college or university brand. I will summarize some key trends facing your target consumers: future students and the employers of those students and come to some obervations about the realtionship between our brands and these "consumers". I will then illustrate some of this thinking with a real example where I have, in recent months, been able to work with a small collee in Portland to try to out some of this thinking and help create a University Brand.

Abstract: Book review of Truth and Consequences: Colleges and Universitites Meet Public Crises, by Jerrold Footlick. ACE/Oryx Press, 1997. 192 pages. ISBN 0-89774-970-7. Pull quotes: "The press is not likely to change how it operates, so universities need to learn how to deal with the media more skillfully."

Abstract: Reflects on the growing trend to link construction and renovation with income-producing schemes: conferences, institutes, receptions, lectures, and other special events organized by outside groups in need of appropriate facilities. Focuses in particular on retail and hotel accommodations and fitness facilities as primary vehicles for generating revenues.