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Conference Presentations

Delivered
March 8, 2020

2020 North Atlantic Regional Conference | March 2020

Building the Brand

Creating Identity and Shaping Experience

In this session, we'll demonstrate how Quinnipiac University communicated its updated brand identity through physical campus renovations.
Abstract: An institution's brand is a key factor in attracting students and campus planners play an increasingly important role in integrating brand values with the built environment. In this session, we'll demonstrate how Quinnipiac University communicated its updated brand identity through physical campus renovations. Come learn how you can incorporate your institution's brand mission in the planning and design of academic spaces on campus.

Member Price:
$35 | Login

Non-Member Price:
Free