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  • Institution: University of Colorado BoulderxUniversity of California-Santa CruzxClemson UniversityxUniversity of LouisvillexUniversity of Maryland-College ParkxUniversity of Kentuckyx
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Planning for Higher Education Journal

Published
February 22, 2022

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Getting in the eGame

Esports Streaming Gives the University of Kentucky a New Way to Grow Revenue and Recruit Students

The University of Kentucky understood the importance of technology in preparing students for the digital world. With public-private partnerships, it sought opportunities to be an industry leader in leveraging that capacity for its students, faculty, staff, and the community.

From Volume 50 Number 2 | January–March 2022

Abstract: The University of Kentucky (UK) and the University of Kentucky Esports Club worked together to establish the University of Kentucky Esports Lounge. Students were surveyed on their gaming needs, and the resulting wish list (i.e., equipment selection, space configuration, furniture, etc.) fed into the decision-making process by all constituents. The project budget was derived by a larger construction project at the University that focused on student recruitment, community, and connection to the non-student demographic. The UK team ultimately planned and launched the custom facility to meet users’ particular needs—while finding a way for the University to produce an additional revenue stream.

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Conference Presentations

Published
March 20, 2019

2019 Mid-Atlantic Regional Conference | March 2019

The Greater College Park Initiative

Partnerships in Planning and Development to Enhance the Broader Community

The “Greater College Park Initiative” is a signature multi-year effort in President Wallace Loh’s leadership and administration to continue positive town/gown relations with development that enhances both the university campus and surrounding communities.
Abstract: The “Greater College Park Initiative” is a signature multi-year effort in President Wallace Loh’s leadership and administration to continue positive town/gown relations with development that enhances both the university campus and surrounding communities.

This talk provided an overview of University of Maryland's (UMD) strategic plan and how it is supported by the five-year update to the university’s facilities master plan, approved in 2017. It discussed current local and regional planning initiatives as well as campus and community development projects, including the associated partnerships and collaborations with municipal, organizational, and private-sector partners.

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