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  • Challenge: Engaging Stakeholdersx
  • Tags: Town and GownxEconomic Developmentx

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Conference Presentations

Published
May 20, 2025

How Princeton University’s Historic Tudor Revival Crossed the Road

Abstract: When Princeton University completed its campus plan, it identified the location of a historic Tudor Revival building as an area for growth. As a solution, Princeton developed a plan that would maintain the street's character by relocating the historic building. This process represents a challenge that most institutions face in urban or residential settings where the character of institutional buildings becomes a part of the broader community's identity. Through Princeton's story and process you'll discover how multiple parties came together for meticulous planning, logistics, and engineering that made the move possible and gave way to the next generation of development.

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Planning for Higher Education Journal

Published
March 4, 2025

Collaborative Planning Deepens Town-Gown Relationships

Carlow University Develops a Best-Practice Framework with the City of Pittsburgh

By: Lisa Witzig, PhD, EdD, Michelle Figlar, EdD, and Joy Pugh, EdD

Implementing a four-quadrant assessment of purposeful communication, participatory engagement, collaborative planning, and shared resources produced actionable, impactful, and relevant improvement recommendations for the urban university.

From Volume 53 Number 2 | January–March 2025

Abstract: The president of Carlow University identified the university’s town-gown relationships as needing assessment as the institution embarked on a significant campus revitalization that required close coordination with the City of Pittsburgh. We developed a four-quadrant framework of best practices based on an extensive literature review. To assess town-gown interactions against the framework, we interviewed city and higher education leaders, reviewed the City of Pittsburgh’s and university documents, and analyzed the university’s social media presence. Our process generated specific, actionable recommendations that resulted in the university reorganizing senior leadership position descriptions and responsibilities, revamping its social media strategy, and aligning organizational efforts to increase its visibility.

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Conference Presentations

Published
October 23, 2024

Using Ecosystemic Design to Build Regional Strategic Partnerships

By: Linda Baer, Principal, Strategic Initiatives, Inc. | Laura Bowman, Director of Strategic Partnerships and Community Relations, Mayo Clinic College of Medicine and Science | Brenda Flannery, Professor and Dean Emerita, College of Business, Minnesota State University-Mankato | Edward Inch, President, Minnesota State University-Mankato

Planning through an ecosystem lens allows for coordination, innovation, and value exchange for regional strategic partnerships linking learning, work, and economic vitality. Using ecosystemic design, Minnesota State University (MSU), Mankato and the greater Mankato region will partner, innovate, and act in the future tense with the community and business ecosystem to train and sustain the workforce for local to global challenges.
Abstract: Planning through an ecosystem lens allows for coordination, innovation, and value exchange for regional strategic partnerships linking learning, work, and economic vitality. Using ecosystemic design, Minnesota State University (MSU), Mankato and the greater Mankato region will partner, innovate, and act in the future tense with the community and business ecosystem to train and sustain the workforce for local to global challenges. Join us to discuss ways of bringing stakeholders together to develop synergistic solutions for connecting university learning experiences and strengthening talent and skills for regional economic development.

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Conference Presentations

Published
July 23, 2024

The Ecosystem Project: Revealing the Hidden Dynamics of Higher Ed’s Ecosystems

By: Kristin Backhaus, Dean of the School of Business | Robert Brodnick, Founder | John Cimino, President and Chief Executive Officer

The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education.
Abstract: The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education. This is a collaborative presentation with one of the project's institutional partners, The State University of New York (SUNY) at New Paltz, and one of the project's founding partners, the Renaissance Center for Interdisciplinary Thinking, Knowledge Integration, and Advanced Applications of Imagination. Together we'll explore the Hudson Valley entrepreneurial ecosystem and reveal its inhabitants, value dynamics, and potential interventions that can help the ecosystem become healthier and grow the entrepreneurial economy of the lower Hudson Valley.

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Planning for Higher Education Journal

Published
May 24, 2024

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Planning Takes Tragedy to Triumph

Removing a Campus Wall Raised Community Engagement and Neighborhood Support

By: Timothy Shippey, MArch, and José Ramón Tagle, MArch

After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey underwent a transformative rebuilding process. Civic engagement was prioritized, resulting in buy-in, support, and representation from the community.

From Volume 52 Number 3 | April–June 2024

Abstract: After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey’s campus underwent a transformative rebuilding process that emerged as a pedagogical prototype for the university system. This article explores the design strategies that prioritized civic engagement, resulting in buy-in, support, and representation from the community. It also describes the methodology behind blurring the boundaries between the university and its surroundings through lean principles in set-based design, strategies for resilient building, and insights into effective collaboration.

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Planning for Higher Education Journal

Published
August 21, 2023

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Engaging Stakeholders Locally and Globally

A Multinational Business School Collaborates Across Disciplines, Time Zones, and Cultural Backgrounds

By: Sanjeev Khagram, PhD, and Buzz Yudell, MArch, FAIA

The Thunderbird School of Global Management at Arizona State University treated its stakeholders and partners as critical sources of information and inspiration in planning for a dynamic and flexible new world headquarters.

From Volume 51 Number 4 | July–September 2023

Abstract: An inclusive approach to planning and design for the new headquarters for Thunderbird School of Global Management offers important lessons about the value of investing in stakeholder engagement. The Thunderbird leadership team worked with their architects and planners to connect with Arizona State University stakeholders, the City of Phoenix, regional constituents, and alumni in the area and around the globe. This article includes real-world insights into how global entrepreneurs and business leaders collaborated and innovated to create a business-and-industry-savvy academic environment. The integrated process shows how teamwork and the understandings it yields set the stage for the institution to be a good citizen in the community and the world.

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Planning for Higher Education Journal

Published
February 25, 2022

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Fully Engaged

Integrated Planning Was Leveraged to Optimize Community Participation in the University of California, Berkeley’s Campus Master Plan

By: Caitlyn Clauson, MUP, and Marissa Cheng, MArch, AICP

The most effective master plans are those that reflect the myriad voices of the institution. Engagement should be informative, inclusive, meaningful, and fun—and should be the product of an integrated process.

From Volume 50 Number 2 | January–March 2022

Abstract: The most effective master plans are those that reflect the myriad voices of the institution. We’re finding the engagement process is fast becoming as important a product of the plan as the plan itself. Engagement should be informative, inclusive, meaningful, and fun—and should be the product of an integrated process. Leveraging the University of California, Berkeley’s Campus Master Plan as a case study, this article provides a framework for developing custom engagement strategies, and highlights examples, lessons learned, and tips for optimizing meaningful participation.

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Conference Recordings

Published
March 11, 2021

2021 Mid-Atlantic Regional Conference | March 2021

Keynote | Villanova

By: John Cluver, Voith & Mactavish Architects LLP | Robert Morro, Villanova University | Kevin Smith, Robert A.M. Stern Architects | Marilou Smith, Villanova University

Learn about the decade-long collaborative design process for an important new Villanova University campus development along a bustling regional thoroughfare.
Abstract: How did Villanova University and their project partners leverage the collaboration inherent in all capital projects to strengthen the design of an important new campus development along a bustling regional thoroughfare? Through planning, patience, and perseverance during a decade-long process that actively engaged university leadership, community members, and state and municipal authorities. Come learn how the project team turned challenges into opportunities by incorporating different perspectives to develop new and better solutions—especially during the rigorous approvals process—all while retaining a strong sense of character and place in the design response.

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Planning for Higher Education Journal

Published
July 1, 2015

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Engaged Institutions, Responsiveness, and Town-Gown Relationships

Why Deep Culture Change Must Emphasize the Gathering of Community Feedback

By: Stephen Gavazzi

Campus planners cannot discern the future requirements of their host communities if they do not know what those stakeholders want and need from their local institutions of higher learning.

From Volume 43 Number 4 | July–September 2015

Abstract: Colleges and universities typically do not gather routine feedback from community stakeholders, despite the fact that various organizations dedicated to the advancement of higher education continually have clamored for campus representatives to be more responsive to members of host communities. Recent petitions for “deep culture” change within academia—in combination with recent methodological advances in efforts to understand town-gown relationships—provide a comprehensible set of motives and details for institutions to become more fully engaged in the process of collecting systematic information from community members. A review of recent efforts to conceptualize and measure town-gown relationships using a tool known as the Optimal College Town Assessment (OCTA) is provided. After reviewing results from a previous study that piloted the OCTA tool, qualitative data gathered from a subset of community stakeholders in that original sample are presented and analyzed. The resulting themes are described and discussed in the context of enhancing evidence-based campus planning efforts that meet the call for greater higher education responsiveness.

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