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Planning for Higher Education Journal

Published
December 1, 2004

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Using Behavioral Research to Assist in the Redesign of University Plazas

Behavioral research was planned and implemented to determine the drawbacks of an existing university plaza and develop recommendations for its redesign – and found clear relationship between the design of the plaza and how people moved through it as well as what activities they engaged in.

From Volume 33 Number 2 | December–February 2004

Abstract: This article looks at how behavioral research can be an effective tool to use during the redesign process of university plazas. It also summarizes the research that was conducted at University Union Plaza at California Polytechnic State University (Cal Poly), a 30-year-old plaza that is scheduled to be redesigned. Through the use of behavioral and cognitive mapping techniques, this research illustrates how people react to various design characteristics of the existing plaza and how this affects the way they use the space. The research was used as a tool to analyze the positive and negative design attributes of the existing plaza and to provide recommendations for its redesign. The research method described in this article was an effective way for Cal Poly planners to analyze the plaza’s existing design and provides justifiable recommendations for its redesign. This research has not only been beneficial to planners at Cal Poly but can also be useful for professionals at other university campuses interested in redesigning plazas and communal areas.

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Planning for Higher Education Journal

Published
December 1, 2004

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An Integrative Model for College and University Programs

A new method for program planning is proposed, based on identifying and benchmarking “student-winners” and “student-qualifiers,” that may find its most appropriate use in vertically-integrated planning within an academic unit such as a business school.

From Volume 33 Number 2 | December–February 2004

Abstract: A strategic planning model for colleges and universities is presented which integrates competitive benchmarking and an adaptation of Hill’s manufacturing strategy model. Hill’s model is altered to focus on student-winners and is used to design programs of study and supporting services. Benchmarking is used as a key component of the planning process. This model is based on integrating program strategy with recruiting strategy to satisfy the needs of stakeholders including students, faculty and industry recruiters. A planning context is developed and a modeling example is presented. This paper responds to the need for improvements in traditional strategic planning in higher education to develop a more holistic and integrative approach.

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Planning for Higher Education Journal

Published
December 1, 2004

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Faculty Mentoring: What the Boyer Commission Forgot

A proposed mentoring program using “strategic collaboration” to improve learning by motivating and enabling faculty to become better undergraduate teachers is suggested in support of the Boyer Commission’s goals.

From Volume 33 Number 2 | December–February 2004

Abstract: In 1998, a Carnegie Foundation Commission Report criticized America’s 123 research universities for failing our educational system by ignoring undergraduate education. Notably absent from the Commission's list of recommendations was mentoring research university faculty as a strategy to improve their teaching. This article discusses strategic collaboration, a mentoring model that can contribute significantly to achieving this objective. Such a network can also create an environment conducive to interdisciplinary research that, because of its increased value and rewards at such universities, can provide an added incentive for faculty participation.

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Planning for Higher Education Journal

Published
September 1, 2004

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Research Space: Who Needs It, Who Gets It, Who Pays for It?

An overview of research space management in the United States, based on interviews with senior administrators, Internet documents, and the authors’ vast experience, identifies important trends that need attention.

From Volume 33 Number 1 | September–November 2004

Abstract: Today, the amount of space devoted to research at research universities exceeds that of classrooms and class laboratories. This research space portfolio presents important policy and management challenges. As stewards of this portfolio, universities must address issues of funding the construction of research facilities, equipping and maintaining them, allocating and accounting for space used for research, and managing, in broadest terms, the physical and administrative infrastructure in which research is conducted. As this article illustrates, managing the balance between the growing demand for and the supply of research space is complicated. To address the issues of research space, universities have developed a variety of space management methods to fit their unique research missions, priorities, and operational culture. This article provides important insights into this little studied aspect of higher education space planning. The article is an overview of research space management across the U. S. on general campuses and in health science centers. It is based on interviews with senior administrators in selected research universities conducted specifically for this study, information about research space management available on university documents on the Internet, and on the work of Ira Fink and Associates, Inc. in programming research facilities on a multitude of campuses nationwide.

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