Learning Resources

Abstract: If a facilities master plan cannot keep up with rapid change, it becomes just another big book on the shelf. The University of Michigan-Ann Arbor’s (UM) College of Engineering did away with a static master plan in favor of a one that is data-driven and reflects the latest trends in engineering education. In this session, you will learn how UM created this responsive master plan that acts more as an interactive set of tools than a static document.

Abstract: This session will share a portfolio-based approach to space management as an institutional, governance-based framework for aligning space—its allocation and use—to meet priorities and program needs. You will learn how we aligned space governance with our institution's organizational hierarchy through defined portfolios, allowing central planning units to use a streamlined process and adaptive planning tools to arrive at an unbiased, data-driven perspective.

Abstract: It has often been said that culture eats strategy for breakfast. While that can often be true, it does not have to be that way. Culture and strategy can be close companions and highly complementary when positioned as mutually reinforcing parts of the planning process. When strategy is developed with an appreciation for cultural strengths, it has a better chance to move beyond words on a screen or on paper. At the same time, organizational strategy can strengthen and reinforce an improved organizational culture.

Georgia Tech is using a technique called appreciative inquiry to build a positive, productive culture through the strategy development and implementation process. This approach reinforces the positive elements of the current culture while clearly defining the cultural attributes needed for success in the future.
This discussion will explore ways to draw out the best in organizational culture to create an effective strategy while also using strategy to steer culture in a positive direction.

Abstract: In 1966, Frederick W. Mayer joined the staff of the University Planner’s Office at the University of Michigan. In 1968 he was named “university planner”—a position he held until his retirement in 2003. In this position he was responsible for the preparation and updating of master plans for all of the university’s campuses.

The material included in this work is presented as a case study of one university’s successful program of campus planning and implementation over a period of 40 years. It is hoped that it will prove instructive and useful to other institutions and individuals engaged in the process of campus planning.

Abstract: Have we heard from enough people? Sometimes leaders ask this question to seek consensus or in the hope of making a tough call easy with more data. But this is the wrong question to ask. A better question is, “Have we talked to the right people?” In this article, we discuss how institutions can research their “lead users” whose extreme behaviors today will be the norm tomorrow. Using a case study rethinking Georgia Tech’s library services, spaces, and staffing, we explain who lead users are, how to identify them, how to research them to uncover insights, and how they can champion innovation on your campus.

Abstract: This article explores a major opportunity that universities have to capitalize on their existing property portfolio to both earn additional revenue and enhance the quality of the student and staff experience: the creation of university-linked retirement communities. We examine this opportunity in the context of demographic and educational trends in the United States and United Kingdom and identify the factors that act as catalysts for universities to create these communities. We then describe a conceptual framework for university-linked retirement communities that categorizes communities in terms of the level of university involvement in the community and the level of care provided to the residents. We next place university-linked retirement communities in a broader context of social housing trends in Europe and suggest that it may also be possible to create more socially inclusive university-linked learning-centered communities that provide additional opportunities for universities to capitalize on their resources and expertise while contributing to the surrounding community.

Abstract: Universities and colleges across the country are faced with growth in the campus population and the loss of surface parking lots for new buildings. The response of many institutions is to build new garages with the assumption that parking demand ratios will remain the same. Such an approach, however, can be extremely expensive—upwards of $2,000 per net new space annually. In many cases, a mix of parking and demand reduction programs—such as shuttles, bicycle and pedestrian improvements, and financial incentives not to drive—can accommodate growth at a lower cost per trip. A balanced approach will also tend to support other goals, from improving town-gown relations to maintaining debt capacity. Demand management strategies have been employed by institutions for many years. However, it is less common for a cost-benefit analysis to be undertaken comparing them with new parking construction. Using examples from universities in California and Colorado, this article demonstrates a methodology to inform basic decisions on the amount of parking required to cater to campus growth, which can be incorporated into campus master planning.

Abstract: This article provides a survey of innovative approaches to campus transportation in the United States. The high costs of parking expansion have propelled many institutions toward a transportation demand management strategy, using parking pricing, transit passes for students and employees, and investment in bicycle infrastructure to shift many trips from single-occupant automobiles to other modes of travel. These institutions have experienced multiple benefits, including lower transportation costs, lower environmental impacts, and improved community relations.

Abstract: Green buildings offer many compelling advantages over their conventional counterparts—increased educational performance, lower energy costs, and lower environmental impact, to name a few—so green buildings should be easier to develop. Unfortunately, that isn’t always the case. Several strategies are important to avoid a protracted process. Develop a set of clear environmental performance goals (buildings as pedagogical tools, climate-neutral operations, maximized human performance), use Leadership in Energy and Environmental Design (LEED™) as a gauge of performance, and use the project to reform the campus building process. All of these steps need to involve a range of participants—students, faculty, administration, and facilities staff—to achieve the best results.