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Conference Presentations

Published
April 2, 2025

A Data-driven Approach to Revolutionize Campus Planning

Abstract: Many campuses face real estate pressures, reduced funding, and aging assets, but often lack complete data sets or tools for visualizing the connection between campus priorities. Bold strategies and tools can help us find commonalities and opportunities in a time of limitless needs and constrained resources. We will detail an approach that considers cost, campus vision, and asset management goals to enable flexible solutions with a data-driven analysis of capital planning alternatives. Come learn how to determine which data matters and how to approach your campus's challenges in a way that better supports the institutional mission and adaptation to change.

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Conference Presentations

Published
July 22, 2024

Reimagining OSU’s Campus Gateway District Through P3 Integrated Planning

In order to reimagine and capitalize on the potential of its campus gateway, The Ohio State University (OSU) employed specific planning and development processes to achieve successful outcomes.
Abstract: In order to reimagine and capitalize on the potential of its campus gateway, The Ohio State University (OSU) employed specific planning and development processes to achieve successful outcomes. A decade of public-private planning, land acquisition, rezoning, infrastructure upgrades, preservation, and academic and mixed-use development has transformed OSU's High Street entrance into an active and economically-viable campus gateway district. In this session we'll show you how to think beyond campus boundaries and traditional planning methods to transform town and gown interfaces.

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Conference Presentations

Published
March 22, 2024

Support Your Mission Through Data-informed Capital Investment

By right-sizing course offerings, classrooms, and buildings, planners can drive incremental improvements that help to advance campus culture.
Abstract: By right-sizing course offerings, classrooms, and buildings, planners can drive incremental improvements that help to advance campus culture. We’ll demonstrate how to leverage data on course enrollment, classroom utilization, and learning trends to inform strategic investments in capital improvement, curriculum development, and recruitment. This session will uncover ways of making progress on campus by addressing issues related to enrollment changes and student activity while navigating lean capital funding conditions.

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Conference Presentations

Published
March 18, 2024

Partnerships Forged in Planning Accelerate the Realization of Campus Vision

Effective partnering, internally and externally, and addressing enrollment growth, vitality, and safety during the planning process can make all the difference in plan implementation.
Abstract: Effective partnering, internally and externally, and addressing enrollment growth, vitality, and safety during the planning process can make all the difference in plan implementation. The 2017 University of Washington (UW) Bothell and Cascadia College campus master plan demonstrates how clear design principles and a flexible development framework drove rapid progress in realizing a campus vision in under six years. This session will help you identify how strong partnerships forged during a planning process can positively impact capital development, inform innovative capital funding strategies, and rapidly catapult your campus vision into reality.

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Planning for Higher Education Journal

Published
March 5, 2024

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The Stories in These Walls

Integrated Planning Throughout Capital Projects Can Fuel Donor Engagement and Enhance Stewardship

Cross-functional teams at the University of Wyoming, University of Nebraska-Lincoln, and University of North Dakota effectively used storytelling techniques to position donors within the narrative of the universities’ missions and strategic plans.

From Volume 52 Number 2 | January–March 2024

Abstract: Engaging donors at the planning stage of a capital project is a critical step in the campaign’s success. This article describes the use of storytelling techniques in donor outreach at three universities. We outline how cross-functional teams, involving campus planners and architects, university development and marketing and communications staff, and consultant firms, collaboratively planned and implemented donor engagement techniques. A story-oriented integrated project team enhanced philanthropy and stewardship by focusing on student and research outcomes, donor anecdotes, and sketches or conceptual renderings while positioning the donors themselves within the narrative of the university’s mission and strategic plan.

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Planning for Higher Education Journal

Published
December 15, 2023

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Survival of the Financially Fittest

Leverage Strategic Decision-Making and Key Financial Metrics to Achieve Financial Stability

Leaders must look closely at financial trends that may reveal signs of trouble—in the short or immediate term—and have the courage to act to address them.

From Volume 52 Number 1 | October–December 2023

Abstract: This article explores a methodology for assessing and managing the financial viability of private, tuition-dependent institutions as well as institutional tactics and strategies used to improve their financial strength. The resulting model will help institutions understand the trends and predictive value of key financial metrics directly impacting their liquidity and operations and how senior leadership can drive change. Institutional examples illustrate how to engage senior leadership in strategic decision-making that includes assessment of revenue growth and/or expense management.

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Blog Post

Published
August 9, 2023

6 Integrated Planning Strategies and Tips We Learned at SCUP 2023

Every year at SCUP’s annual conference, over 1,000 of higher education’s leaders and innovators gather to share how they are advancing integrated planning at their college or university. Out of the wealth of tools, strategies, and tips shared at SCUP 2023, which took place earlier this month in Cleveland, here are six that stood out.

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Example Plans

Published
August 8, 2023

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