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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Planning for Higher Education Journal

Published
August 16, 2024

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Bridging Research Silos

Improve Collaboration with a Planning Framework

By: Donald Merritt, PhD, and Craig Park, BSArch, Assoc. AIA

The authors emphasize practical applications and the integration of diverse expertise as a transformative approach to educational facility design.

From Volume 52 Number 4 | July–September 2024

Abstract: This article explores the application of interdisciplinary translational design (ITD) as a method to overcome disciplinary silos, enhance collaboration and integration across various fields, and promote a culture of respect and cooperation. ITD facilitates the creation of adaptable, technology-rich environments supportive of future-oriented research. Emphasizing practical applications and the integration of diverse expertise, ITD is presented as a transformative approach to educational facility design, fostering more effective interdisciplinary interactions and optimized research outcomes.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Collaboration in Strategic Resource Alignment

By: Brittany Cipollone, Director of Integrated Planning and Effectiveness | Tara Montroy, Ms.

A codified planning and resource alignment process can elevate institutional planning culture and help ensure the alignment of resources to the strategic plan. We'll show how planning and resource alignment are part of a systematic, data-informed, and integrated approach to achieving an institution's mission and vision.
Abstract: A codified planning and resource alignment process can elevate institutional planning culture and help ensure the alignment of resources to the strategic plan. We'll show how planning and resource alignment are part of a systematic, data-informed, and integrated approach to achieving an institution's mission and vision. You'll walk away from this session with templates and logistical knowledge for effective implementation of annual planning and resource alignment as a part of an institutional integrated planning process.

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Conference Presentations

Published
July 23, 2024

The Architecture of Belonging: Informing Planning Through Social Research

By: Christopher Gluesing, Senior Director, Planning & Project Delivery | Loren Rullman, Principal & Director, Higher Education| Brian Schermer, Principal & Director, Design Research | Lora Strigens, VP Planning & Facilities

A sense of belonging is critical for student wellbeing, engagement, and academic success.
Abstract: A sense of belonging is critical for student wellbeing, engagement, and academic success. Social research at Marquette University illuminates how students from different identity groups perceive campus places and informs campus planning priorities. Guided by social research and inclusive placemaking, this session highlights strategies, frameworks, and implications for fostering belonging in diverse campus environments. We'll explore participatory mapping and other tactics for assessing campus belonging from a physical place perspective as well as proposing research-informed changes for future policy, operational, and design interventions.

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Conference Presentations,Conference Recordings

Published
July 23, 2024

Leading from Reactive Whirlwind to Integrated Strategy

By: Lynn Akey, Chancellor

Intentional leadership is necessary for moving an organization from a revolving state of reactive whirlwind into a future with integrated strategic focus. This session will discuss leadership principles for moving an organization strategically forward during a period of unprecedented challenge and change.
Abstract: Intentional leadership is necessary for moving an organization from a revolving state of reactive whirlwind into a future with integrated strategic focus. This session will discuss leadership principles for moving an organization strategically forward during a period of unprecedented challenge and change. You'll gain insight into using futuring and vision in tandem with internal and external scanning to develop strategic focus, and consider a change-responsive institutional planning framework and strategic planning approach. Come discover how you can help generate the lessons learned and leadership tactics for an intentional future.

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