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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Finding the Beauty in Right-sizing the KU Campus

By: Barbara Bichelmeyer, Provost & Executive Vice Chancellor | Callie Long, Interim Vice Provost | Mark Reiske| Gautam Sundaram, Principal

The constraints that universities face in terms of capital, declining enrollment, and surplus capacity in campus facilities causes escalation of deferred maintenance costs.
Abstract: The constraints that universities face in terms of capital, declining enrollment, and surplus capacity in campus facilities causes escalation of deferred maintenance costs. The University of Kansas (KU) master plan focuses on the value and impact of right-sizing the campus through change management and the implementation of a data dashboard. This session will share a sustainable path to establish a culture of transparency in decision making, stakeholder engagement, and environmental stewardship. We'll outline a data-driven process and lessons learned for leveraging resources, enacting policies that enable change management, and meeting the challenges of implementing a bold cultural shift.

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Conference Presentations

Published
July 23, 2024

The Ecosystem Project: Revealing the Hidden Dynamics of Higher Ed’s Ecosystems

By: Kristin Backhaus, Dean of the School of Business | Robert Brodnick, Founder | John Cimino, President and Chief Executive Officer

The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education.
Abstract: The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education. This is a collaborative presentation with one of the project's institutional partners, The State University of New York (SUNY) at New Paltz, and one of the project's founding partners, the Renaissance Center for Interdisciplinary Thinking, Knowledge Integration, and Advanced Applications of Imagination. Together we'll explore the Hudson Valley entrepreneurial ecosystem and reveal its inhabitants, value dynamics, and potential interventions that can help the ecosystem become healthier and grow the entrepreneurial economy of the lower Hudson Valley.

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Conference Presentations

Published
July 23, 2024

Integrated Campus Master Planning for Unprecedented Capital Improvements

By: Michael Hoff, Vice Provost

Universities are complex organizations that must align many different types of plans to maximize success.
Abstract: Universities are complex organizations that must align many different types of plans to maximize success. Integrated planning is vital to the master planning process because it requires support of all university constituencies. This session will describe how integrated planning and the development and implementation process of the East Tennessee State University (ETSU) master plan enabled ETSU to receive external support of more than $400 million for new and renovated capital projects over the past decade. We'll share how to plan across units, gain constituency support, take steps for project proposals that gain state support through competitive approval processes, and ensure the master plan is the foundation for university growth.

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Conference Presentations

Published
July 23, 2024

Harnessing the Disruptive Power of Collaborative Intelligence

By: Linda Baer, Principal | Paul Leblanc, President | Donald Norris, Founder and President Emeritus | George Siemens, Chief Data Scientist

This session will illustrate how Artificial Intelligence (AI) and Human Intelligence (HI) combine to create Collaborative Intelligence (CI), which will transform and disrupt every process and practice it touches. Southern New Hampshire University (SNHU) is building on its track record of preparing students for the future by leveraging CI and a clean sheet design approach to create a revolutionary new instructional model.
Abstract: This session will illustrate how Artificial Intelligence (AI) and Human Intelligence (HI) combine to create Collaborative Intelligence (CI), which will transform and disrupt every process and practice it touches. Southern New Hampshire University (SNHU) is building on its track record of preparing students for the future by leveraging CI and a clean sheet design approach to create a revolutionary new instructional model. To harness the power of CI, institutions must reinvent their approach for crafting and executing strategy to create a sense of urgency for change, engage many participants, provide transformation tools, and change culture.

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