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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Exploring History of Place Through Inclusive Planning and Programming

By: Yvonne Choe, Architect, Partner | John Souleles, Partner

The growth of the University of Calgary's Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees.
Abstract: The growth of the University of Calgary's Veterinary Medicine program has been a catalyst for several initiatives on campus, including the development of a long range plan, creation of an inclusive program, and development of micro degrees. The process of engagement, programming, and design at Vet Med was critical for understanding the urgent needs of the profession and students while being mindful and respectful of the history of place and the indigenous community. This session show how connecting the history of place at a campus master planning and programming level fosters opportunities, success, health, and wellbeing for each student.

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Conference Presentations

Published
July 23, 2024

Finding Innovation in the ‘Space Between’

By: Jim Taylor, University Architect | Chip Trageser, Partner | Mrinalini Verma, Associate, Sustainability

As the University of Houston (UH) plans for its second century, the campus is looking to the 'space between' buildings, such as landscape and public space, for innovative opportunities to expand cross-disciplinary discovery.
Abstract: As the University of Houston (UH) plans for its second century, the campus is looking to the 'space between' buildings, such as landscape and public space, for innovative opportunities to expand cross-disciplinary discovery. This session will share how and why UH is remaking its arrival experience, central quad, and campus woodlands to foster social, physical, and mental wellbeing for the campus community. We'll discuss how to balance a 100-year stewardship planning framework with the pace of accelerated research and new buildings, demonstrating how both frames of reference can contribute to a campus's strategic objectives and an innovation mindset.

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Conference Presentations

Published
July 23, 2024

What Students Want: Lessons and Outcomes From a Student Center ‘In Use’

By: Alexandra Boissonneault, Associate | Jamie King, Managing Director| Daniel Ling, Director and Principal

Students have long valued a holistic post-secondary experience.
Abstract: Students have long valued a holistic post-secondary experience. It is important to look beyond capacity building and invest in spaces that create an engaging campus culture. This session will look critically at contemporary trends in student center planning, programming, and design as well as their outcomes, both intended and in use, drawing on findings from a recent post-occupancy evaluation of a new student life center. We'll provide you with the opportunity to reflect analytically on programming and design assumptions in the context of actual in-use building outcomes, and offer successful examples of student engagement and feedback mechanisms.

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Conference Presentations

Published
July 23, 2024

Relationship Building: Strategies for Inclusive, Student-Centered Design

By: Christopher Gluesing, Senior Director, Planning & Project Delivery | Kathleen Kugi-Tom, Senior Project Manager | Katherine Nichols, Principal | James Pfeiffer, Principal

The Dr. EJ and Margaret O'Brien Hall at Marquette University showcases the ways in which relationship building between people, disciplines, space types, and contexts advances design to achieve human-purposed, inclusive outcomes for the department and campus.
Abstract: The Dr. EJ and Margaret O'Brien Hall at Marquette University showcases the ways in which relationship building between people, disciplines, space types, and contexts advances design to achieve human-purposed, inclusive outcomes for the department and campus. In this session, we'll discuss the new convening, inclusive, student-focused hub for business and innovation leadership and demonstrate how it exemplifies the core tenets of relationship building in navigating campus engagement, design process, and future success. Join us to learn useful strategies around relationship building within your campus communities, collaborative design processes for hybrid learning, intersecting purpose-built and loose-fit design, and post-pandemic student wellbeing.

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