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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Conference Presentations

Published
April 7, 2025

Beyond the Campus Core: Developing a Flexible Off-campus Innovation Center

Abstract: With campus space at a premium and industry investment on the rise, institutions are developing flexible research facilities beyond their core campus to accommodate evolving technology. The key to maximizing these spaces lies in integrated planning and design. This session is an exploration of the planning process behind Carnegie Mellon University's (CMU) new Robotics Innovation Center (CMU-RIC), an ambitious off-campus facility that includes aerial, aquatic, and outdoor robotics testing spaces. We'll investigate how a collaborative planning and design process aligned diverse stakeholder interests and identified core priorities in the development of a highly-adaptable research facility.

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Conference Presentations

Published
April 7, 2025

Small College, Big Ambition: Delivering STEM Environments for Tomorrow

Abstract: Campus science and tech buildings are crucial for research, hands-on learning, and development of a skilled STEM workforce. Institutions, and small colleges in particular, must leverage these campus resources to stay competitive while facing the impact of birth rate drops. This session will explore creative solutions for bringing state-of-the-art science and technology environments to your college campus in the race to recruit and prepare students for careers in a technology-driven society. Join us to learn how other mid-sized, regional colleges have solved the problem of creating consensus, space programming, and the institution's role in delivering successful, modern STEM learning environments.

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Planning for Higher Education Journal

Published
October 29, 2024

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The Devil and the Detail

Using Headcount and FTE in the Planning Process

By: Karen E. Hinton, PhD

Often, student, faculty, and staff headcount and FTE can be misunderstood and misused. Understanding crucial factors about these data sets can strengthen the planning process.

From Volume 52 Number 4 | July–September 2024

Abstract: Everyone involved in planning activities will be aware of the use of data in the process. Data-driven planning is ubiquitous in all planning processes but can be a weak spot for many planners. The difficulty for most people is that the very mention of “data” can make eyes glaze over. Some of the least understood and most misused data are student, faculty, and staff headcount and FTE (full-time equivalent). Understanding some critical factors about these data sets can help demystify them and strengthen the planning process.

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Conference Presentations

Published
July 23, 2024

What’s In It For Me? The Benefits of Data Asset Management

By: Elizabeth Greaney, Chief Business/Financial Strategy Officer | Surayya Johnson, Director of the Office of Student Life| Paul Miller, Professional Development Director | Nadine Porter, Deputy Chief Analytics and Insights Officer

Data is a pillar for organizational mission and for driving results. Planners must not undervalue the importance of data-informed decision-making and its link to institutional wellbeing and sustainability. Montgomery College's (MC) integrated planning incorporated robust community input that culminated into a successfully built plan that supports agility and flexibility.
Abstract: Data is a pillar for organizational mission and for driving results. Planners must not undervalue the importance of data-informed decision-making and its link to institutional wellbeing and sustainability. Montgomery College's (MC) integrated planning incorporated robust community input that culminated into a successfully built plan that supports agility and flexibility. MC continuously reminds and educates the campus community about 'what's in it for me' and the benefits of collaborating on this growth mindset. This session will demonstrate how data-driven planning fosters ownership, accountability, buy-in, and increases effectiveness and trustworthiness of institutional decision-making, resulting in positive outcomes and decreased risk.

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Conference Presentations

Published
July 23, 2024

Leveraging Your Resources to Build a Comprehensive, Data-driven Strategic Plan

By: Gianna Darrow, Executive Director of Data Analytics and Strategic Planning | Jimmy Jung, Senior Vice Chancellor | Marsha Lowery, Vice Chancellor for Student Academic Success

Institutions can align their needs with innovation and insight by creating a strong integration of data and research processes for a data-driven, impactful strategic plan. We'll demonstrate how to build a data-driven strategic plan by applying research methodologies, leveraging public data, optimizing institutional data, and constructing a content analysis.
Abstract: Institutions can align their needs with innovation and insight by creating a strong integration of data and research processes for a data-driven, impactful strategic plan. We'll demonstrate how to build a data-driven strategic plan by applying research methodologies, leveraging public data, optimizing institutional data, and constructing a content analysis. You'll come away from this session with a blueprint to integrate into your own planning processes that will bolster your data skills and provide you with a mechanism to weave together planning with data-driven insights.

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Conference Presentations

Published
July 23, 2024

Diversify the STEM Experience Through Integrated Planning

By: Jason Franklin, AVP for Planning, Construction and Real Estate| Athena Rilatos, Architectural Designer | Todd Rosenstiel, Dean | Amy Running, Associate Principal

Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines.
Abstract: Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines. PSU pioneered a planning and design process for its new science building that amplified underrepresented voices to diversify the STEM workforce, dramatically shifting design outcomes and student pathways. This session will address how institutions can prioritize broad engagement in planning, and how foregrounding input from underrepresented groups can alter preconceptions and reveal the challenges that exist in institutional operational norms that inhibit student success.

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Conference Presentations

Published
July 22, 2024

Navigating Academic Success: Dashboards for Data-informed Decision Making

By: Nasrin Fatima, Associate Provost for Assessment and Analytics, SUNY at Binghamton

The role of data-informed decision-making can't be overstated.
Abstract: The role of data-informed decision-making can't be overstated. By leveraging advanced data visualization techniques, these dynamic dashboards provide real-time insights into key performance indicators, enabling informed and strategic decision making. We'll embark on a visual journey into the heart of data-informed decision making with a focus on exceptional dashboards, delving into visual analytics to illuminate the transformative impact they have on leadership and student success. Come learn about the transformative impact that Binghamton University's dashboard creation and visual analytics has on academic leadership, departmental efficiency, student success initiatives, and institutional excellence.

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Planning for Higher Education Journal

Published
July 10, 2024

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Democratizing Data to Close Equity Gaps

Engage Teams to Dismantle Systemic Barriers That Impede Student Success

By: Neva Lozada, EdD, Carlos Rodriguez, EdD, Michael Salvatore, PhD, and Joseph Youngblood, II, JD, PhD

Kean University strategically reframed and visualized student data, merged planning processes, and harnessed analytics to dismantle impediments to bridging equity gaps in higher education.

From Volume 52 Number 3 | April–June 2024

Abstract: Through the inception of the Division of Strategic Analytics and Data Illumination (SADI), Kean University has cultivated a capacity for data literacy and analytics, empowering its community to employ data for evidence-based decision-making to overcome barriers to student success.
Employing optimal practices in integrated planning, SADI unified disparate offices into one cohesive data team to strategically reframe and visualize student data, identifying specific needs for continual improvement. This article underscores SADI’s initiatives in democratizing data, merging planning processes, and harnessing analytics to dismantle impediments to student success, particularly in bridging equity gaps in higher education.

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Conference Presentations

Published
March 5, 2024

Mapping Career Pathways from the Community College Campus to Regional Industry

By: Christopher Coutts, Laurel Ridge Community College | Anthony Lucarelli, Grimm + Parker Architects | Damon Sheppard, Regional Leader of Science and Technology, HOK.

Community colleges provide equitable access to higher education and pathways to sustainable careers. This session will show how Laurel Ridge Community College (LRCC) secured its role in the regional economy by aligning programs with community priorities and mapping students’ career pathways to inform facilities planning.
Abstract: Community colleges provide equitable access to higher education and pathways to sustainable careers. This session will show how Laurel Ridge Community College (LRCC) secured its role in the regional economy by aligning programs with community priorities and mapping students’ career pathways to inform facilities planning. Collaboration with industry and the community enabled LRCC to plan for expansion, relevant programs, and advanced facilities for science, technology, engineering, math, and health sciences (STEM-H). Join us to find out how an engaging, user-focused academic building can leverage both flexibility and specialization to support student success and attract partners.

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