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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Change Management: Leveraging Accreditation in a Challenging Environment

By: Heather Perfetti, President | Tracey Schneider, Senior Vice President for Legal Affairs and General Counsel

Institutional representatives must consider a variety of perspectives when managing change in the current higher education environment.
Abstract: Institutional representatives must consider a variety of perspectives when managing change in the current higher education environment. This session will explore the many ways in which accreditation is an ideal perspective for supporting institutional change. We'll discuss how to leverage the holistic cycle of accreditation, along with a laser focus on regulatory, policy, and legal issues, in ways that positively influence the future direction of institutions, focus on student success, and drive institutional mission.

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Conference Presentations

Published
July 23, 2024

A School Without Walls: The Architecture of Data Science

By: Phil Bourne, Founding Dean | Lauren Shirley, Senior Associate | Mike Taylor, Principal

Data science is a rapidly developing discipline and serves as a catalyst for the future development and management of institutional faculties.
Abstract: Data science is a rapidly developing discipline and serves as a catalyst for the future development and management of institutional faculties. This session will examine the unique engagement process behind the University of Virginia's (UVA) 'School without Walls', as well as its dynamic programming and design for serving an emerging discipline. This project plays a special role in providing a venue for community and industry interaction and research. We'll explore points of engagement with an expanding faculty throughout the design process, which inspired flexible internal planning, and reflect on the appropriateness of wider contextual influences on the design solution.

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Conference Presentations

Published
July 23, 2024

Open-concept Faculty Neighborhoods for More Collaboration and Communication

By: Dan Eikenberry, Associate Principal | Margaret Lutton, Executive Director, Institutional and Strategic Development

Traditional, siloed faculty offices are no longer the best option for serving student and staff needs.
Abstract: Traditional, siloed faculty offices are no longer the best option for serving student and staff needs. Open-concept faculty neighborhoods benefit staff by creating a collaborative working environment, and they benefit students by providing space for them to speak openly with professors. This session will demonstrate how innovative faculty neighborhoods increase collaboration and dialogue, supporting the working and learning experience for faculty, students, and the whole institution. We'll demonstrate how you can get the most out of your campus working environments by implementing creative layouts that are designed to boost collaboration and connection while retaining space for personal reflection and rejuvenation.

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Conference Presentations

Published
July 23, 2024

Collaboration in Strategic Resource Alignment

By: Brittany Cipollone, Director of Integrated Planning and Effectiveness | Tara Montroy, Ms.

A codified planning and resource alignment process can elevate institutional planning culture and help ensure the alignment of resources to the strategic plan. We'll show how planning and resource alignment are part of a systematic, data-informed, and integrated approach to achieving an institution's mission and vision.
Abstract: A codified planning and resource alignment process can elevate institutional planning culture and help ensure the alignment of resources to the strategic plan. We'll show how planning and resource alignment are part of a systematic, data-informed, and integrated approach to achieving an institution's mission and vision. You'll walk away from this session with templates and logistical knowledge for effective implementation of annual planning and resource alignment as a part of an institutional integrated planning process.

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Conference Presentations

Published
July 23, 2024

A Multi-institutional Collaboration to Meet Healthcare Industry Workforce Needs

By: Joel Frater, Vice President of Student Affairs

Community colleges are seeing a decline in enrollment while the healthcare sector is experiencing a chronic workforce shortage.
Abstract: Community colleges are seeing a decline in enrollment while the healthcare sector is experiencing a chronic workforce shortage. These phenomena require us to examine current and future industry needs to inform the development of a sustainable model. This session will highlight a multi-institutional collaboration, informed by Labor Market Intelligence (LMI), that aligns with strategic priorities and seeks to mitigate a critical regional workforce shortage while positioning for long-term sustainability. Come learn strategies for developing consortium agreements among diverse institutions and how to use LMI to inform sustainable collaborative models to address workforce needs and boost enrollment.

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