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Planning for Higher Education Journal

Published
July 16, 2025

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Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

By: Melodie Greer, MEd, Bryn Athyn College

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Conference Presentations

Published
July 23, 2024

Visioning for Campus Planning to Enhance the Student Experience

By: Christian Bushong, Associate | Juan Familia, Student | Ryan Glick, Adjunct Professor of Architecture, Third Year Design Studio Coordinator | Melissa Maisey, Student | Jill Sirota, Design Manager, Associate| Melanie Taylor, Student

This student panel will exchange ideas on the impacts of capital planning in three phases: on campus today, at graduation, and ten years in the future. An educator and design expert will join students from Philadelphia-based institutions to share their perspectives on how short and long-term visioning for campus planning can create more engaging, inclusive, and impactful student experiences.
Abstract: This student panel will exchange ideas on the impacts of capital planning in three phases: on campus today, at graduation, and ten years in the future. An educator and design expert will join students from Philadelphia-based institutions to share their perspectives on how short and long-term visioning for campus planning can create more engaging, inclusive, and impactful student experiences. Planners are considering the experiences students seek while on campus, and how perceived impressions differ from the reality of renovations. This interactive discussion will offer live feedback on trends and issues around recruitment, retention, campus culture, and sense of belonging.

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Conference Presentations

Published
July 23, 2024

Diversify the STEM Experience Through Integrated Planning

By: Jason Franklin, AVP for Planning, Construction and Real Estate| Athena Rilatos, Architectural Designer | Todd Rosenstiel, Dean | Amy Running, Associate Principal

Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines.
Abstract: Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines. PSU pioneered a planning and design process for its new science building that amplified underrepresented voices to diversify the STEM workforce, dramatically shifting design outcomes and student pathways. This session will address how institutions can prioritize broad engagement in planning, and how foregrounding input from underrepresented groups can alter preconceptions and reveal the challenges that exist in institutional operational norms that inhibit student success.

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Conference Presentations

Published
July 23, 2024

Improving Campus Character and Performance Through Renovation and Adaptive Reuse

By: Ryan Jones, Partner | Kerry Phillips, Associate | John Scherding, Former University Architect and Director of Sustainability

Breathing new life into old buildings is one of the most sustainable available campus strategies and offers benefits beyond carbon reduction. Renovation and adaptive reuse support a triple bottom line of environmental, financial, and social wellbeing.
Abstract: Breathing new life into old buildings is one of the most sustainable available campus strategies and offers benefits beyond carbon reduction. Renovation and adaptive reuse support a triple bottom line of environmental, financial, and social wellbeing. This session will explore renovation at Trinity University from campus, design, and building perspectives, outlining strategies for enhancing the character and performance of buildings, districts, and the campus. Join us to gain a multi-dimensional understanding of the risks and rewards of renovation and adaptive reuse to help strategically guide comprehensive environmental, financial, and campus planning efforts for colleges and universities.

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Conference Presentations

Published
July 23, 2024

What Students Want: Lessons and Outcomes From a Student Center ‘In Use’

By: Alexandra Boissonneault, Associate | Jamie King, Managing Director| Daniel Ling, Director and Principal

Students have long valued a holistic post-secondary experience.
Abstract: Students have long valued a holistic post-secondary experience. It is important to look beyond capacity building and invest in spaces that create an engaging campus culture. This session will look critically at contemporary trends in student center planning, programming, and design as well as their outcomes, both intended and in use, drawing on findings from a recent post-occupancy evaluation of a new student life center. We'll provide you with the opportunity to reflect analytically on programming and design assumptions in the context of actual in-use building outcomes, and offer successful examples of student engagement and feedback mechanisms.

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Conference Presentations

Published
July 23, 2024

Navigating Enrollment Challenges Amidst Demographic Shifts

By: José Aviles, Vice Provost for Enrollment Management

This session will delve into the evolving landscape of university enrollment, focusing on the impacts of demographic changes.
Abstract: This session will delve into the evolving landscape of university enrollment, focusing on the impacts of demographic changes. We will explore key trends such as declining birth rates, increasing diversity, academic readiness and shifting socio-economic factors that influence student enrollment patterns. By examining current data, we aim to provide foundational understanding for universities to adapt to these changes, ensuring sustainable enrollment and fostering inclusive educational environments. Join us to engage in a dynamic discussion on addressing the challenges and opportunities presented by these demographic transformations.

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Conference Presentations

Published
July 23, 2024

Inside Out: Understanding Space and Building Consensus in a Dynamic Environment

By: Jared Parylo, Assistant Director, Planning | Lilia Sodre, Space Planner, Strategic Designer

Building consensus is challenging, but planners who are empowered by knowledge of their campus's space can make informed decisions on how to plan for its most efficient usage.
Abstract: Building consensus is challenging, but planners who are empowered by knowledge of their campus's space can make informed decisions on how to plan for its most efficient usage. Through an integrated, inclusive, and tactile study of space, we'll share how diverse groups can help build a new baseline of knowledge. Come learn how to develop a grassroots approach on your campus by applying a space occupancy and utilization study that uses actual data and analytical graphics to aid in decision making and strategic planning on a small and large scale.

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