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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

By: Sarah L Collie, PhD, Associate Vice President for Organizational Excellence, University of Virginia

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Conference Presentations

Published
May 20, 2025

Reimagining Science and Engineering Programs through the Living Masterplan

Abstract: Science and engineering programs continue to grow and attract funding. Strategic planning can maximize new and repurposed space for STEM programs to address aging infrastructure, changing research, evolving student needs, and an uncertain future. To build stakeholder consensus and develop an achievable plan, we'll define key metrics behind the best use of existing space and showcase how specific data-driven tools and analytics transform traditional planning into a living masterplan. By applying a living masterplan and embracing data-driven tools, you'll be able to reach stakeholder consensus sooner and develop more efficient plans that are both implementable and adaptable to future changes.

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Conference Presentations

Published
May 20, 2025

Revitalizing Mid-20th-century Campus Buildings for 21st-century Science

Abstract: Many institutions have legacy STEM facilities that no longer support their teaching, research, and sustainability goals. The University of Virginia's (UVA) Gilmer Hall and Chemistry Building project provides valuable insight into planning and operating a major renovation for STEM disciplines. This project has strategically repositioned UVA's main science buildings for better outcomes in teaching, research, and high-performance sustainability. Come learn how to balance cost, function, aesthetics, and sustainability in developing the most effective planning and design solutions for major STEM renovations, as well as actively manage these facilities to fully leverage their new capabilities.

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Conference Presentations

Published
April 7, 2025

Beyond the Campus Core: Developing a Flexible Off-campus Innovation Center

Abstract: With campus space at a premium and industry investment on the rise, institutions are developing flexible research facilities beyond their core campus to accommodate evolving technology. The key to maximizing these spaces lies in integrated planning and design. This session is an exploration of the planning process behind Carnegie Mellon University's (CMU) new Robotics Innovation Center (CMU-RIC), an ambitious off-campus facility that includes aerial, aquatic, and outdoor robotics testing spaces. We'll investigate how a collaborative planning and design process aligned diverse stakeholder interests and identified core priorities in the development of a highly-adaptable research facility.

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Conference Presentations

Published
April 7, 2025

Small College, Big Ambition: Delivering STEM Environments for Tomorrow

Abstract: Campus science and tech buildings are crucial for research, hands-on learning, and development of a skilled STEM workforce. Institutions, and small colleges in particular, must leverage these campus resources to stay competitive while facing the impact of birth rate drops. This session will explore creative solutions for bringing state-of-the-art science and technology environments to your college campus in the race to recruit and prepare students for careers in a technology-driven society. Join us to learn how other mid-sized, regional colleges have solved the problem of creating consensus, space programming, and the institution's role in delivering successful, modern STEM learning environments.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

By: Diana L. Young, PhD, and Holley Morris Roberts, EdD

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

By: Su Swarat, PhD, and Gina Park, PhD

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Conference Presentations

Published
July 23, 2024

Bison Blueprint: Building An Integrated Planning Culture At Gallaudet

By: Kristin Mulrooney, Strategic Planning & Integration Officer | Guthrie Nutter, Strategic Communications and Planning Manager| Jennifer Powers, Sr. Project Manager

A successful integrated plan requires the broad engagement within an institution.
Abstract: A successful integrated plan requires the broad engagement within an institution. In this session, we'll demonstrate how we taught key leaders about integrated planning by breaking down the integrated planning process to enable plan creation for different programs and divisions. We'll share our Bison Integrative Planning Toolkit, which provides an 'evergreen' resource for onboarding colleagues into the integrated planning process and also serves as a manual that walks through the process of creating a plan. Join us to gain teachable, no-cost resources that you can easily disseminate at your institution to foster necessary skills for building an integrated planning culture.

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Conference Presentations

Published
July 23, 2024

Diversify the STEM Experience Through Integrated Planning

By: Jason Franklin, AVP for Planning, Construction and Real Estate| Athena Rilatos, Architectural Designer | Todd Rosenstiel, Dean | Amy Running, Associate Principal

Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines.
Abstract: Portland State University's (PSU) integrated planning process involved multiple departments, coalesced institutional and strategic goals, bolstered educational and industry ties, and focused on diversity to dismantle barriers within STEM disciplines. PSU pioneered a planning and design process for its new science building that amplified underrepresented voices to diversify the STEM workforce, dramatically shifting design outcomes and student pathways. This session will address how institutions can prioritize broad engagement in planning, and how foregrounding input from underrepresented groups can alter preconceptions and reveal the challenges that exist in institutional operational norms that inhibit student success.

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Conference Presentations

Published
July 22, 2024

Charting the Future of Education: Expedited, Experiential Strategic Planning

By: Ryan Evans, Senior Service Designer | Colin Gerrity, Design Strategist | Jessica Sears, Director, Academic Planning & Accreditation

As higher education operates in an increasingly complex world, charting a path forward requires a clear vision. An inclusive, comprehensive strategic planning process for educational programs is both just and necessary for institutions to stay relevant.
Abstract: As higher education operates in an increasingly complex world, charting a path forward requires a clear vision. An inclusive, comprehensive strategic planning process for educational programs is both just and necessary for institutions to stay relevant. We'll present a three-phase expedited, practical, inclusive approach that Tufts University used to lead a strategic planning process and develop an educational vision. Join us for experiential, mixed methods to include all voices in the strategic planning process, build community across schools in a decentralized university, and participate in a simulated co-design session.

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