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Blog Post

Published
September 2, 2025

How Strategic Is Your Strategic Plan?

Identify Its Shortcomings and Ask Key Questions

Today, strategic planning in colleges and universities is more crucial than ever. Yet many strategic plans in higher education lack a clear strategy, instead resembling a long-range plan.

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Tool

Published
May 13, 2025

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Campus Contingency Planner

This tool is a template for lightweight, rapid contingency planning. It guides you through a process that identifies the impacts of change, how decisions during contingency planning will be made, and the operational components of programs and offerings that will need to be adapted in response.
Abstract: Times of rapid change can interrupt operations and implementation efforts. Preventing this requires an ability to quickly adapt our programs and offerings to the changing landscape. Unfortunately, operational complexity and the disorienting nature of uncertainty become a hurdle to rapid response. Either we get overwhelmed trying to identify all that needs to change, or we respond haphazardly, missing crucial details.

Contingency planning can help. It is a method for preparing for potential changes that identifies how operations and action plans need to shift in response. It can also be used to respond to changes after they happen.

The Campus Contingency Planner is a template for lightweight, rapid contingency planning. It guides you through a process that identifies the impacts of change, how decisions during contingency planning will be made, and the operational components of programs and offerings that will need to be adapted in response.

Whether you manage student-facing programs (like academic programs or student affairs activities), or direct services that are internally supportive (like space management or IT), the Campus Contingency Planner can help you respond to change with flexibility, minimizing disruption and moving your institution forward.

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Planning for Higher Education Journal

Published
December 11, 2024

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Strategic Planning for the Uncertain Road Ahead

Collectively Set Your Institution’s GPS to the Future

A public liberal arts institution began an integrated, collaborative, and future-focused strategic planning process during COVID-19, enrollment declines, and financial shortfalls. Committed leadership, listening to stakeholder voices, and studying best practices from other universities paved their strong path forward.

From Volume 53 Number 1 | September–December 2024

Abstract: Georgia College & State University, a public liberal arts institution, began an integrated,
collaborative, and future-focused strategic planning process during a time of uncertainty (COVID-19, enrollment declines, financial shortfalls, etc.). This planning included shared leadership across campus to develop and implement the plan, data-informed decision-making by a diverse group of steering committee members representing all areas of campus, visits to strategically identified aspirant universities, and ongoing stakeholder engagement that included student input. These strategies leveraged the inherent qualities of a liberal arts institution while addressing the challenges and opportunities that exist in public higher education.

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Planning for Higher Education Journal

Published
October 31, 2024

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Leveraging Data to Engage Our Community

Data Play Dual Roles in Facilitating Inclusive and Evidence-Based Strategic Planning

Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents.

From Volume 52 Number 4 | July–September 2024

Abstract: Success in strategic planning requires decision-making that reflects the collective vision of diverse constituents. At California State University, Fullerton we leveraged data as the essential thread in engaging our community in an inclusive strategic planning process. Data played dual roles, serving as input and output, to provide a common framework through which the ideas and wisdom of our community are reflected and shared, anchoring the strategic plan firmly in the campus voices. Our engagement through data embodied our commitment to evidence-based decision-making and contributed to the success of our strategic planning process.

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Blog Post

Published
August 9, 2024

Slight Differences and Lots of Similarities

Two Conference Presenters Both Advocate for Developing and Improving Planning Culture

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Conference Presentations

Published
July 23, 2024

Best Practices for Campuswide Mobility Planning

Recent years have seen mobility pattern shifts, new micromobility devices, such as e-scooters and e-bikes, and surging traffic deaths. Higher education campuses are uniquely placed to implement best-practice pedestrian and bicycle infrastructure, but they face different opportunities and constraints.
Abstract: Recent years have seen mobility pattern shifts, new micromobility devices, such as e-scooters and e-bikes, and surging traffic deaths. Higher education campuses are uniquely placed to implement best-practice pedestrian and bicycle infrastructure, but they face different opportunities and constraints. This session will discuss how Northwestern University and Illinois Medical District approach transportation challenges and strategies for campus mobility planning and policy development around adapting and improving safety. Come delve into these two campuses' mobility planning efforts to discover best practices for planning processes, policy language, infrastructure design, and integrated implementation and operations strategies.

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Conference Presentations

Published
July 23, 2024

Good, Better, Best: A Collaborative Approach for High-impact Program Proposals

The University System of Georgia's (USG) academic program proposal process aims to align program development with system-wide strategic goals while increasing graduate employability to meet workforce demands.
Abstract: The University System of Georgia's (USG) academic program proposal process aims to align program development with system-wide strategic goals while increasing graduate employability to meet workforce demands. This session will illustrate how USG's well-oiled standardized system prioritizes interdepartmental collaboration and iteration, drawing on diverse perspectives to create new degree programs across 26 universities. Come learn about how our "Good, Better, Best" approach uses a detailed application and budget template to generate high-impact programs that prepare students to enter an ever-evolving workforce.

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Conference Presentations

Published
July 23, 2024

Finding the Beauty in Right-sizing the KU Campus

The constraints that universities face in terms of capital, declining enrollment, and surplus capacity in campus facilities causes escalation of deferred maintenance costs.
Abstract: The constraints that universities face in terms of capital, declining enrollment, and surplus capacity in campus facilities causes escalation of deferred maintenance costs. The University of Kansas (KU) master plan focuses on the value and impact of right-sizing the campus through change management and the implementation of a data dashboard. This session will share a sustainable path to establish a culture of transparency in decision making, stakeholder engagement, and environmental stewardship. We'll outline a data-driven process and lessons learned for leveraging resources, enacting policies that enable change management, and meeting the challenges of implementing a bold cultural shift.

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