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  • Institution: Spelman Collegex

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Planning for Higher Education Journal

October 1, 2006

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How Strategic Presidential Leadership and Institutional Culture Influenced Fund-Raising Effectiveness at Spelman College

An explanatory case study qualitatively examines Spelman College using the presidential leadership strategy, decision approaches, and preferred institutional culture types of three past presidents as the embedded units of analysis. Despite novel leadership strategies and unique decision approaches, each president's fund-raising initiatives were successful. Viewing fundraising through these lenses provides a good starting point for institutional planners desiring to develop a research agenda for more effective funding-raising campaigns.

From Volume 35 Number 1 | October–December 2006

Abstract: How have presidential leadership strategy, decision approaches, and institutional culture preferences influenced fund-raising effectiveness at a historically Black college for women? These conceptual dimensions guided a qualitative study that interviewed three recent Spelman College presidents and investigated documentary evidence to develop an understanding of each president's relative successes. Although generalizability is not possible when studying a single institution, the three very individualistic approaches to fund-raising adopted by these presidents indicate the contextual nature of fund-raising effectiveness and highlight the need for knowledgeable institutional planners who understand each of these conceptual dimensions to accommodate the varying contexts of their institutions.

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