SCUP
 

Learning Resources

Your Higher Education Planning Library

Combine search terms, filters, institution names, and tags to find the vital resources to help you and your team tackle today’s challenges and plan for the future. Get started below, or learn how the library works.

FOUND 16 RESOURCES

REFINED BY:

  • Challenge: Engaging Stakeholdersx
  • Tags: CommunicationxTown and Gownx

Clear All
ABSTRACT:  | 
SORT BY:  | 
Planning for Higher Education Journal

Published
July 16, 2025

Featured Image

Keeping the Focus Month by Month

Improve Stakeholder Engagement and Outcomes with a Goal Communications Calendar

By: Tina Dee, MS

By strategically aligning monthly communications with its institutional goals, Muskegon Community College increased its connection with students, employees, and the community while reinforcing a shared sense of ownership.

From Volume 53 Number 3 | April–June 2025

Abstract: Muskegon Community College’s (MCC) Goal in Focus communications program reshaped stakeholder engagement and strengthened institutional alignment, driving more effective strategic outcomes. Grounded in the Society for College and University Planning’s Integrated Planning Competencies, our approach fostered a planning culture that is transparent, adaptable, and collaborative. By strategically aligning monthly communications with its institutional goals, MCC increased engagement with students, employees, and the community while reinforcing a shared sense of ownership. A goal-focused communications calendar enriches sustainability, builds relationships, strengthens alignment, and improves preparedness for change.

Member Price:
Free  | Login

Member-only Resource

Join now to have access

Conference Presentations

Published
May 20, 2025

How Princeton University’s Historic Tudor Revival Crossed the Road

Abstract: When Princeton University completed its campus plan, it identified the location of a historic Tudor Revival building as an area for growth. As a solution, Princeton developed a plan that would maintain the street's character by relocating the historic building. This process represents a challenge that most institutions face in urban or residential settings where the character of institutional buildings becomes a part of the broader community's identity. Through Princeton's story and process you'll discover how multiple parties came together for meticulous planning, logistics, and engineering that made the move possible and gave way to the next generation of development.

Member Price:
$35  | Login

Non-Member Price:
$50

Planning for Higher Education Journal

Published
March 4, 2025

Collaborative Planning Deepens Town-Gown Relationships

Carlow University Develops a Best-Practice Framework with the City of Pittsburgh

By: Lisa Witzig, PhD, EdD, Michelle Figlar, EdD, and Joy Pugh, EdD

Implementing a four-quadrant assessment of purposeful communication, participatory engagement, collaborative planning, and shared resources produced actionable, impactful, and relevant improvement recommendations for the urban university.

From Volume 53 Number 2 | January–March 2025

Abstract: The president of Carlow University identified the university’s town-gown relationships as needing assessment as the institution embarked on a significant campus revitalization that required close coordination with the City of Pittsburgh. We developed a four-quadrant framework of best practices based on an extensive literature review. To assess town-gown interactions against the framework, we interviewed city and higher education leaders, reviewed the City of Pittsburgh’s and university documents, and analyzed the university’s social media presence. Our process generated specific, actionable recommendations that resulted in the university reorganizing senior leadership position descriptions and responsibilities, revamping its social media strategy, and aligning organizational efforts to increase its visibility.

Member Price:
Free  | Login

Member-only Resource

Join now to have access

Conference Presentations

Published
October 23, 2024

Using Ecosystemic Design to Build Regional Strategic Partnerships

By: Linda Baer, Principal, Strategic Initiatives, Inc. | Laura Bowman, Director of Strategic Partnerships and Community Relations, Mayo Clinic College of Medicine and Science | Brenda Flannery, Professor and Dean Emerita, College of Business, Minnesota State University-Mankato | Edward Inch, President, Minnesota State University-Mankato

Planning through an ecosystem lens allows for coordination, innovation, and value exchange for regional strategic partnerships linking learning, work, and economic vitality. Using ecosystemic design, Minnesota State University (MSU), Mankato and the greater Mankato region will partner, innovate, and act in the future tense with the community and business ecosystem to train and sustain the workforce for local to global challenges.
Abstract: Planning through an ecosystem lens allows for coordination, innovation, and value exchange for regional strategic partnerships linking learning, work, and economic vitality. Using ecosystemic design, Minnesota State University (MSU), Mankato and the greater Mankato region will partner, innovate, and act in the future tense with the community and business ecosystem to train and sustain the workforce for local to global challenges. Join us to discuss ways of bringing stakeholders together to develop synergistic solutions for connecting university learning experiences and strengthening talent and skills for regional economic development.

Member Price:
$35  | Login

Non-Member Price:
$50

Conference Presentations

Published
July 23, 2024

The Ecosystem Project: Revealing the Hidden Dynamics of Higher Ed’s Ecosystems

By: Kristin Backhaus, Dean of the School of Business | Robert Brodnick, Founder | John Cimino, President and Chief Executive Officer

The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education.
Abstract: The Ecosystem Project aims to develop tools and methodologies for depicting the complex ecosystems that surround and make up higher education. This is a collaborative presentation with one of the project's institutional partners, The State University of New York (SUNY) at New Paltz, and one of the project's founding partners, the Renaissance Center for Interdisciplinary Thinking, Knowledge Integration, and Advanced Applications of Imagination. Together we'll explore the Hudson Valley entrepreneurial ecosystem and reveal its inhabitants, value dynamics, and potential interventions that can help the ecosystem become healthier and grow the entrepreneurial economy of the lower Hudson Valley.

Member Price:
$35  | Login

Non-Member Price:
$50

Planning for Higher Education Journal

Published
May 24, 2024

Featured Image

Planning Takes Tragedy to Triumph

Removing a Campus Wall Raised Community Engagement and Neighborhood Support

By: Timothy Shippey, MArch, and José Ramón Tagle, MArch

After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey underwent a transformative rebuilding process. Civic engagement was prioritized, resulting in buy-in, support, and representation from the community.

From Volume 52 Number 3 | April–June 2024

Abstract: After the 2017 earthquake in Mexico City, Instituto Tecnológico de Monterrey’s campus underwent a transformative rebuilding process that emerged as a pedagogical prototype for the university system. This article explores the design strategies that prioritized civic engagement, resulting in buy-in, support, and representation from the community. It also describes the methodology behind blurring the boundaries between the university and its surroundings through lean principles in set-based design, strategies for resilient building, and insights into effective collaboration.

Member Price:
Free  | Login

Member-only Resource

Join now to have access

Blog Post

Published
October 5, 2023

Listen Up Leaders

Two-Way Communication Is Important in Establishing Trust

By: Apryl Motley, CAE, SASM

To gain additional insight into strategies for establishing trust between stakeholders and their leaders, we turned to Sonia Alvarez-Robinson, associate vice president for strategy and organizational effectiveness, Georgia Institute of Technology.

Member Price:
Free

Non-Member Price:
Free

Planning for Higher Education Journal

Published
August 21, 2023

Featured Image

Engaging Stakeholders Locally and Globally

A Multinational Business School Collaborates Across Disciplines, Time Zones, and Cultural Backgrounds

By: Sanjeev Khagram, PhD, and Buzz Yudell, MArch, FAIA

The Thunderbird School of Global Management at Arizona State University treated its stakeholders and partners as critical sources of information and inspiration in planning for a dynamic and flexible new world headquarters.

From Volume 51 Number 4 | July–September 2023

Abstract: An inclusive approach to planning and design for the new headquarters for Thunderbird School of Global Management offers important lessons about the value of investing in stakeholder engagement. The Thunderbird leadership team worked with their architects and planners to connect with Arizona State University stakeholders, the City of Phoenix, regional constituents, and alumni in the area and around the globe. This article includes real-world insights into how global entrepreneurs and business leaders collaborated and innovated to create a business-and-industry-savvy academic environment. The integrated process shows how teamwork and the understandings it yields set the stage for the institution to be a good citizen in the community and the world.

Member Price:
Free  | Login

Member-only Resource

Join now to have access

Blog Post

Published
August 9, 2023

6 Integrated Planning Strategies and Tips We Learned at SCUP 2023

By: SCUP

Every year at SCUP’s annual conference, over 1,000 of higher education’s leaders and innovators gather to share how they are advancing integrated planning at their college or university. Out of the wealth of tools, strategies, and tips shared at SCUP 2023, which took place earlier this month in Cleveland, here are six that stood out.

Member Price:
Free

Non-Member Price:
Free