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Planning for Higher Education Journal

Published
January 1, 2019

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Engage With Purpose

Seek Broad, Deep, and Diverse Perspectives in Your Planning Process

By: Amanda Wirth Lorenzo, Kelly Sanford

Your campus community has valuable insights to offer your planning initiatives. Design your engagements with care, using a framework that underscores purpose.

From Volume 47 Number 2 | January–March 2019

Abstract: As new spaces, services, and experiences are being designed and redesigned on campuses, many teams are engaging users (and non-users) in the planning process. Where engagement goes wrong is when it doesn’t connect to your audience or your objectives. So how do you ensure that input from your engagement is contributing to an effective and intelligent design? Using our work at Cal Poly San Luis Obispo and SUNY Fredonia as case studies, we’ll show you how to align your method of engagement with participant type, diversify input and unpack findings, and optimize the experience for participants.

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