An effective mission statement can act as an institution’s North Star—providing a distinct, constant direction that a college or university can travel towards. But frequently, college and university mission statements are too broad, too vague, or too outdated to help institutions navigate today’s challenges and opportunities.
This toolkit will help you craft a mission statement that is both inspirational and useful. It will walk you through the steps of evaluating your current mission statement, facilitating the key conversations and decisions that underpin an effective mission statement, and writing a mission statement that serves your institution.
Table of Contents:
Authors:
Nicholas Santilli, PhD
Sadie Wutka
Member Price: Free | Non-member Price: $40 USD
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Purchase includes: PDF download with worksheet pages that can be filled in on screen or printed.