Planning for Higher Education Journal

Integrated Planning as an Institutional Manifestation

From Volume 44 Number 2 | January–March 2016
By Robert Brodnick, Donald M. Norris
Challenges: Planning Alignment

Integrated planning is a key concept for higher education planners. But it is difficult to define and even harder to express through individual competencies. Questions remain: what are the key constructs of integrated planning, what skill sets compose integrated planning, and how can it be measured? We suggest that integrated planning cannot be fully examined at the level of the individual planner, but rather that integrated planning is an institutional manifestation—understood only through organizational observation. This article explores this concept and makes a case for integrated planning as an organizational competency. We explain why orienting from this perspective is critical to success.