SCUP
Conference Presentations

From “What if?” to What’s Next?”

Planning for a Next Generation Business School
Published 2019
Presented by Jeanne Chen, Elliot Felix, Bob Reppe, Bryan Routledge

Societal challenges and opportunities no longer fit in departments. Future success requires business researchers, educators, and students to interconnect across the entire campus and beyond. In this session, we will explore how to plan a campus ecosystem that connects business with people, ideas, and resources to drive a new research and education model. You will learn key strategies and find opportunities—encompassing planning, programming, design process, and lessons learned from building use—to advance your institution's mission and build a framework to implement your initiatives.

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