SCUP
Planning for Higher Education Journal

A Retention Assessment Process: Utilizing Total Quality Management Principles and Focus Groups

Journal Cover
From Volume 33 Number 3 | March–May 2005

Institution(s) referenced in this resource:
Dalton State College, Kennesaw State University

Retaining students is a critical topic in higher education. Methodologies abound to gather attrition data as well as key variables important to retention. Using the theories of total quality management and focus groups, this case study gathers and reports data from current college students. Key results, suggestions for replication, and areas for future research are included.

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