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- Planning Types
Planning Types
Focus Areas
-
A framework that helps you develop more effective planning processes.
- Challenges
Challenges
Discussions and resources around the unresolved pain points affecting planning in higher education—both emergent and ongoing.
Common Challenges
- Learning Resources
Learning Resources
Featured Formats
Popular Topics
- Conferences & Programs
Conferences & Programs
Upcoming Events
- Community
Community
The SCUP community opens a whole world of integrated planning resources, connections, and expertise.
Get Connected
Give Back
-
Access a world of integrated planning resources, connections, and expertise-become a member!
Planning for Higher Education Journal
A Fresh Look at Market Segments in Higher Education
From Volume 30 Number 1 | Fall 2001By Thomas Klein, Patsy F. Scott, Joseph L. Scott
Institutions referenced in this resource:
University of ToledoUrban schools segment students into direct from high school (DHS) or "traditional" and adult or "nontraditional," based on presumed scheduling and program preferences and media access. Grouping enrollment and survey data from one institution by permanent residence, class schedules, and campus participation produced a modified picture: local DHS students are more like adults than out-of-town DHS students. "Campus-centered" and "community-centered" are proposed to replace traditional and nontraditional concepts. Implications of this reconceptualization are developed.
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