Planning for Higher Education Journal

Institutional Planning

What Role for Directors of Student Admissions and Financial Aid?

From Volume 5 Number 4 | August 1976

By John R. Haines

According to the author, the offices of admissions and student financial aid have long been excluded from the institutional planning process. In an era of projected enrollment declines and increased competition for changing student markets, the author argues that these offices will have to assume a new and critical role in planning for future survival. The article has been adapted from the author's remarks at workshops sponsored by the Consortium of Small Private Colleges in March 1976.

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