Planning for Higher Education Journal

Asserts that institutional rankings based on quantitative measures are largely meaningless; comparative, qualititative measures are the only useful measure of an institution’s strengths and weaknesses relative to its peer institutions. Advocates providing more honest and thorough information to students struggling to determine which institution is the best "fit," and suggests three foci for campus planners and policymakers: student body composition; interaction between students, faculty, and administrators; and the physical plant.

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