SCUP
Conference Presentations

Iconic Design Problem Solving and Entrepreneurship Create Collaborative Incubator Spaces

Published March 20, 2019
Presented by Matthias Hollwich, David Rubin
Planning Types: Campus Planning

Through cross-disciplinary collaboration, Pennovation Works at the University of Pennsylvania has become a successful place for entrepreneurship in the 21st century. The Philadelphia campus unites research and private venture in a central innovation incubator and generates a diverse community, new economy, and enhanced visibility for its institution. We will reveal our methodology for how institutions can generate new economies, define an innovation campus identity, and utilize brownfields. Come learn how integrated design of collaborative space can inform a non-traditional innovation campus.