What Your Colleagues Said About This Program:
Not only does this webcast inform the campus design process...it might help settle arguments on institutional priorities for funding capital/physical improvements.
This was an excellent presentation that was well worth my time! The content was presented effectively and efficiently, and provided new insights into the field for me personally.
The presentation was extremely valuable. I am the campus architect on an urban campus, and deal with such issues every day.
The landscape of your campus is continually sending messages to students, faculty, and staff. Is it conveying the message you want?
The built environments of our colleges and universities—both the architecture and the landscape—have affective powers that come to bear in the recruitment and retention of students, faculty, and staff. The campus environment is continually sending symbolic as well as functional messages, but we often fail to realize that the message intended is not the message that’s received. Furthermore, different users “read” the campus differently.
Using numerous photographs, examples, and survey data, presenters Phil Waite and Erica Eckert will look at the campus landscape and illustrate what works and what doesn’t in recruitment and retention of students, faculty, and staff. You will come away with fresh eyes to see not only your own campus, but also the importance of environments in communication, recruitment, and retention.
The webinar will include audience polls and questions, which will be taken via text or live call-in during the program. Have a question about the webcast or one that you want addressed during the program? Email the question now to: firstname.lastname@example.org.
Handouts include a PDF of the PowerPoint from the presentation, an annotated bibliography, and supporting research to share with your institution. For one low fee, you receive one connection to the live event. PLUS, you receive 30-day access to the online, on-demand recording of the webcast.
*"The 62% figure is from Ernest Boyer's book "College: The Undergraduate Experience In America". Harper & Row, 1987. Boyer goes on to say that the most important person in recruiting new students may not be the VP for admissions, but the grounds superintendent. Some might argue that it is out–dated data, but similar findings were established in another survey, and in my own surveys last spring of high school students, which indicated that appearance influenced over 80% of potential students."
Who Should Attend This Webinar?
Share this visually-rich program with college and university administrators, admissions officers, campus planners, university architects and landscape architects, facilities management personnel, grounds staff—anyone with interest in and responsibility for campus appearance. This is a great program to share with your team.
II. LANDSCAPES AS MEDIUMS OF COMMUNICATION
III. STAKEHOLDER SURVEY
Questions about the webinar? Email: email@example.com, or call 734.669.3271.