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Monday, July, 23, 2012

A sobering Look at College Affordability


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Beckie Supiano summarizes a presentation by Brian Zucker, who spoke at the annual meeting of the National Association of Student Financial Aid Administrators (NAASFE). In a very integrated look, Zucker brings out a web of related issues for students and families, which may not be visible to many on campus who are working with them, or to those planning the systems within which they and the institution interacts.

So where does that leave colleges? Back in the day, tuition discounting was a way for colleges to get ahead, Mr. Zucker said, bringing in a better class than they otherwise could. Now, he said, with all of those economic forces working against students and their families, discounting is “necessary to live to fight another day.” 

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